# Johnny Chen

> UX Designer at Cisco

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/johnnychen2

## Work Experience
### UI/ UX Product Designer @ Drgnfish Design
Jan 2019 – Present
•Working with early-stage start-ups to flush out ideas and concepts, creating designs and conducting research to find MVP
•Working with non-profit on both offline designs, as well as product design solutions for both mobile and web

### UX Designer @ Cisco
Jan 2019 – Jan 2023 | San Jose, California, United States

### Lead Interaction Designer @ Alibaba.com
Jan 2014 – Jan 2018 | San Mateo
• Led team in the US, supporting design efforts for web, mobile & offline channels; businesses included: 
Alibaba.com, AliExpress, Alibaba Cloud, Alipay, Tmall, Investor Relations, and globalization efforts.
 
• Re-branded AliExpress e-commerce platform increasing worldwide desktop traffic by 366%.
• Conducted user studies for B2B, that guided design direction which increased engagement
• Launched chat bot design framework for B2B platform, helping buyers and supplier engage fluently

### UI Designer @ Sony
Jan 2011 – Jan 2014
• Managed UX process for next-gen Reader Store: conducted market analysis, current user survey;
created prototypes / wireframe / written specifications using responsive design.
• Reduced the development time for the Reader Mobile Application as a front-end Android developer,
working directly with the layout files to maintain design integrity.
• Led communications with the international team to provide visual mockups based on written
specifications.

### Designer @ Intuit
Jan 2011 – Jan 2011
• Created product discovery marketing pages to cross promote within the Intuit brands.
• Increased user’s discovery of products by 20% in the Quickbooks Online SaaS product line.
• Partnered with different team members to build an online style guide to create visual consistency.

### Designer @ Sourceforge.net
Jan 2007 – Jan 2009
• Designed premium flash ads, using AB testing to achieve client’s advertising goals.
• Partnered with sales to develop graphics for presentations, RFPs, and other collateral.
• Worked with PM to redesign project & user registration, increasing registration success rates by 18%, while cutting support emails by 80%.
• Developed consistent visuals & brand guidelines campaign for print and web.

### User Interaction Designer @ Cisco Systems
Jan 2005 – Jan 2006
• Designed rapid prototypes that demonstrated a wide range of potential UI solutions incorporating user-centered design methodology for online education authoring tool.
• Collaborated with product marketing managers to define and refine product requirements -- applying
user and team feedback to create an optimal solution that was technically feasible.

### Senior Designer @ ebay
Jan 1999 – Jan 2005
• Creative lead on eBay China migration, planned and managed creative implementation.
• Design lead for eBay Motors, maintained creative consistency and co-branded partners onto site
• Built high-end digital photo studio, resulting in $20K+ in savings and custom images.
• Created templates that standardized the eBay site, resulting in a constant user experience.
• Collaborated with marketing to create cohesive email, web and print campaigns.

### Web Developer @ infoseek
Jan 1998 – Jan 1999
• Participated in the launching of the “GO Network.”
• Performed extensive web research on existing web portals.
• Devised the first round of GO Network’s home pages.
• Designed the look, feel, and flow of the global registration/personalization;
focused on creating a better user experience.
• Generated usage scenarios, prototyping for usability testing.
• Created designs in accordance with Market Resource Documents.
• Constructed the internal website for information sharing amongst staff.


## Education
### BA in Art and Design
University of California, Santa Cruz


## Contact & Social
- LinkedIn: https://linkedin.com/in/johnnychen2

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Source: https://flows.cv/johnnychen2
JSON Resume: https://flows.cv/johnnychen2/resume.json
Last updated: 2026-04-13