•Replaced unsatisfactory ad agency & was granted total creative license with all Mischief branding, packaging and advertising in order to develop a strong story & brand imagery as well as to envision & create the company's website.
•Trained & operated as Master Distiller completing all daily duties this entails as well as formula & special label creation.
•Developed distilled products while managing the filling and shipping schedules.
•Produced branding over a multitude of mediums including: Billboards, Print Media, Web Media, Radio Advertising, Clothing, Poker Chips, Guitar Picks, Music Albums, Outdoor signage, Packaging and Product Design.
•Formulated the gin recipe which instantly became a consumer favorite and our best selling spirit.
•Collaborated with Seattle Super Villain, Rex Velvet to invent a naturally colored red vodka spirit we called “Sinister Spirit.” Through a volume of research and self-teaching, I aptly stabilized the first ever naturally colored red spirit on the market using beet infused vodka.
•Supervised a staff of 4 in various work roles.