10.4B views. Building brand universes for NVIDIA, Netflix, Louis Vuitton, Marvel, Adobe, Balenciaga
Design leadership proven at global scale with over 10.4 billion views, 250K+ product downloads, and campaigns generating millions of interactions for brands including Louis Vuitton, Netflix, NVIDIA, Adobe, Marvel, Universal Studios, Billie Eilish, & Balenciaga.
Designed and shipped full-page web experiences, UI systems, and visual assets for global brands including Louis Vuitton, Balenciaga, Netflix, NVIDIA, Adobe, Marvel, and Universal. Built repeatable design systems and templates supporting large-scale campaigns and high-traffic launches. Delivered responsive layouts, asset pipelines, and developer-ready specs used across web and mobile.
Led branding, web design, and UI for consumer-facing products. Designed and maintained visual systems across web, packaging, and marketing channels, bumping conversion rate for a game release to 8%.
Managed and executed comprehensive branding initiatives, including website design, product packaging, and email marketing templates. Ensured consistency across all visual touchpoints, contributing to a unified and rmemorable brand identity.
Redesigned customer-facing web platform, establishing a cohesive visual and editorial system. Improved clarity, hierarchy, and usability for data-dense financial content.
Designed secure, high-trust web experiences emphasizing usability and clarity. Collaborated with developers to deliver production-ready UI for a global platform making Kraken the second highest volume Bitcoin exchange in the world.