With 20+ years of creative experience and a solid foundation in print production, web design, and multimedia while creating a comprehensive and refining design thinking fundamentals as a mentor and top-performing UX leader, with extensive and diverse expertise encompassing design standards, team engagement, and...
Experience
2020 — Now
San Francisco Bay Area
Help companies understand the UX vision, communicate with creative to strategize for team buy-in, create presentations, HiFi prototypes, and successfully drive the product life cycle. Drive best practices in user testing and empirically-based design to scale a suite of products. Performed rapid iteration on products, maintained full comprehension of transforming ideas into reality, created value priorities, and maintained realistic time-driven expectations and understanding. Advocated for seamless integration and continuity by using atomic design systems for rapid prototyping and streamlining processes. Communicated UX strategy, interaction, and behaviors to stakeholders, articulating to team members’ purpose, value, and approach.
• Collaborated cross-departmentally with the product, engineering, and marketing leadership to plan and iterate on a variety of new and exciting products and features.
• Mentored junior and mid-level team members, while leading discovery and vision for multiple products with a strong awareness of common usability methods, principles, and patterns.
• Leveraged UX team asset and style libraries for cohesive and holistic workflow look throughout platforms.
2019 — 2020
2019 — 2020
434 W. Ascension Way, Suit 600 Murray, UT 84123
Built teams and processes with a focus on high impact results. Defined UX vision and strategy to generate understanding and buy-in. Drove best practices in user testing and empirically based design to scale suite of products. Performed shipment and rapid iteration on products, maintained full comprehension of transforming ideas into reality, created value priorities, and maintained realistic time-driven expectations and understanding. Advocated for seamless integration and continuity by using atomic design systems for rapid prototyping and streamlining processes. Communicated UX strategy, interaction, and behaviors to stakeholders, articulating to team members’ purpose, value, and approach.
• Hired talent, executed on key deliverables, and worked productively with leaders across the organization.
• Collaborated cross-departmentally with product, engineering, and marketing leadership to plan and iterate on a variety of new and exciting features and products.
• Mentored junior and mid-level team members, while leading discovery and vision for multiple products with a strong awareness of common usability methods, principles, and patterns.
2018 — 2019
2018 — 2019
799 Coliseum Way, Midvale, UT 84047
Led and oversaw end-to-end experience for the B2B products and the B2C customer journey map. Drove clarification of user tasks and objectives while providing input to other UX team members. Performed qualitative user research to understand user needs, and evaluated optimum design usability to implement a solution. Conducted meetings with stakeholders to understand goals, requirements, user profiles and context of use. Built, managed, coached, and rapidly scaled teams to streamline and produce at a high performance level.
• Leveraged UX team asset and style libraries for cohesive and holistic workflow look throughout platforms.
• Developed and used facilitation skills to engage cross-functional teams, and explore new patterns/practices enhancing methodological toolkit shifts from project planning to program planning.
• Established new starting points which led to new solutions, resulting in improved strategic thinking and execution.
2018 — 2018
2018 — 2018
10757 S. River Front Parkway, Suite 400 South Jordan, UT 84095
Developed understandings of multiple facets of product as required. Conducted user interviews with dealership members such as general manager, controllers, and Invoicing departments. Performed qualitative user research to understand user needs and evaluate optimum design usability solutions. Surveyed user interviews, documentation, personas, and analyzed all data points to further document patterns.
• Implemented an iterative process to improve products based on quantitative and qualitative feedback.
• Documented active legacy apps, transferring any functionalities over to future updates gathered from user feedback.
• Managed concurrent features within projects and eliminated repetitive features across all projects.
2016 — 2018
2016 — 2018
Greater Salt Lake City Area
Executed tasks alongside product engineering and management for best project management practice. Drove clarification of user tasks and objectives while providing input to other UX team members. Performed qualitative user research to understand user needs and evaluate optimum design usability solutions. Conducted meetings with stakeholders to understand goals, requirements, user profiles, and context of use. Created interaction design deliverables such as process flows, wireframes, annotations, and prototypes.
• Established and documented interaction design standards for common usage across all SlingTV devices/platforms.
• Leveraged team assets, GUI, software limits for cohesive and holistic workflow feel throughout platforms.
• Developed and utilized soft skills to engage cross-functional teams, while exploring new pattern shifts from project to program planning.
Education
Westwood College - Denver North