# Jorgie Lozada > Product Designer, UI/UX, Branding, Scalable Design Location: San Francisco, California, United States Profile: https://flows.cv/jorgie I’m a senior designer with 12 years of experience; 5+ in product design focused on scalable and accessible design systems for multi-sided platforms, and 7+ in product branding and marketing. I lead with a strategic and iterative approach, collaborating closely with cross-functional partners to deliver WCAG-compliant solutions, rapid prototypes, and data-informed user flows that drive adoption and open new revenue opportunities. I’m eager to make an impact in growing companies where I can design to drive real-world change. ## Work Experience ### Product Designer II @ Lightcast Jan 2025 – Present ### Product Designer, UI/UX @ Randstad RiseSmart Jan 2020 – Jan 2025 | United States ### Senior Designer @ Randstad RiseSmart Jan 2019 – Jan 2021 | San Francisco Bay Area Leads RiseSmart’s visual brand and desired image and works closely with cross-department teams and contractors to evolve design while adhering to brand guidelines. Helps content creators develop design vision for marketing & social campaigns, and provides the supporting design team art direction and mentorship. Collaborates with UX team as key branding expert to drive the design consistency for 3 diverse product lines using Figma. Creates engaging assets to improve customer acquisition with Demand Gen team while ensuring measurable click-through rates via Hubspot. Coordinated a rebrand in 4 global regions in 3 months. Managed redesign of 100+ print & digital media reflecting the new brand identity of billion-dollar parent company. ### Visual Designer, Marketing & Brand @ Randstad RiseSmart Jan 2016 – Jan 2021 | San Francisco Bay Area Aided the winning of several Fortune 500 client deals by using visual storytelling to transform ideas into creative data visuals for sales and executive presentations. Reduced manual coordination of custom printing, promo shipping and delivery, and event fulfillment by setting up an online portal that also reduced 85% of spending. Created the visual identity for high-profile publications and their social media campaigns to generate the highest lead captures, year after year. Collaborated with Product Marketing and Product Design teams to produce customer-facing design assets for 4 major product launches for new B2B and B2C markets. ### Freelance Designer @ Graphic Design / Marketing Jan 2015 – Jan 2016 | SF Bay Area Hands-on problem solver with a dedicated work ethic who excels at delivering creative design solutions in fast-paced environments. Worked with the Consolidated Printers design team to collaborate on the layout design of official government documents that required precise attention to detail. Increased participation in 6 healthcare initiatives for API Wellness Clinic by guiding the marketing and brand strategy for several unique design concepts. ### Marketing Graphic Designer @ Lyris Technologies Inc. (aquired by Aurea Software) Jan 2013 – Jan 2015 | San Francisco Bay Area Increased brand awareness by designing impactful marketing brochures and datasheets, infographics, eBooks, landing pages, banner ads, and printed collateral. Increased conversions of 6 major publications across 4 international markets by collaborating with remote teams/translators to adapt design & campaign assets. Curated the company’s brand presence in 6 national conferences. Managed booth branding, logistics, and client events, all within a firm budget. Streamlined design production by building a brand & resources portal with approved stock imagery, company photography, and key branding assets & templates. ### Graphic Design Intern @ Lyris Technologies Inc. (aquired by Aurea Software) Jan 2013 – Jan 2013 | Emeryville, California, United States Designed with 5 separate departments through a Full Immersion Intern Program. Gained a reputation for having a collaborative team spirit and notable creativity. ### Service Mechanic/Welding Technician @ Ranger Pipelines Inc Jan 2012 – Jan 2013 | San Francisco, Ca Reviewed construction equipment for breakage and repair needs during on-call and regular preventative maintenance schedules, provided repair scope & strategy for affected equipment. Built basic knowledge to troubleshoot technical and engine repair for machinery and tested faulty machinery until the issue for malfunction was found or collaborated with other technicians to solve issues. Tracked and ordered inventory for welding gear, equipment refills, and tools. Ordered replacement parts or material needed to patch, fill, or bond metal breakage in need of healing. Designed and manufactured custom steel tools and their modifications to facilitate specific job-site needs using size specifications and creative thinking, including steel excavation adapters, tunnel wagons, and updates for differing size and effectiveness of basic tools. Managed time and travel around the San Francisco Bay Area for on-site job repairs. Recorded hours of work, repairs completed, and noted recommendations for future repair. ### Assistant Manager / Graphic Design @ A Grape in the Fog, Inc. Jan 2011 – Jan 2013 | Pacifica, CA Created menu design and promotional flyers and ads, along with interior mural art to promote events. Supervised general upkeep of wine bar and stock. Improved efficiency of the establishment by creating and managing spreadsheets for duty lists, employee schedules, and inventory. Maintained the flow of a professional and upscale bar image by providing an exceptional customer service experience. ### Management, Graphic Design @ Sonny’s Ristorante é Pizzeria Jan 2010 – Jan 2011 | Pacifica, CA • Established brand identity and created restaurant logo, menu designs, and advertisements for multiple print layouts. • General staff and establishment management. ## Education ### User Experience Design Skyline College ### Professional Diploma in Graphic Design Shaw Academy ### Technical Degree in Welding Technology and Manufacturing City College of San Francisco ### Associate of Arts - AA in Psychology Skyline College ## Contact & Social - LinkedIn: https://linkedin.com/in/lozada-jrg --- Source: https://flows.cv/jorgie JSON Resume: https://flows.cv/jorgie/resume.json Last updated: 2026-04-13