# Joseph Hren > Product Designer | Fintech & Platform UX | Systems, Dashboards, Complex Workflows Location: Oakland, California, United States Profile: https://flows.cv/josephhren Bringing over a decade of design experience and expertise to every project, every micro interaction, every usability test, and every design iteration. I specialize in making complex systems more approachable, intuitive, and accessible to all users through empathetic, human-centered design techniques and heuristics. ## Work Experience ### Staff Product UX Designer @ Visa Jan 2021 – Jan 2025 | San Francisco Bay Area Lead designer across enterprise -scale data and payment products, specializing in simplifying high-complexity systems into clear, intuitive interfaces for global partners. • Design for scalable data visualization patterns, interaction models, and dashboards to clarify multi-year trends, industry performance, inbound/outbound commerce flows. • Led the UX team for the Visa Global Insights Hub (VGIH), transforming complex, cross-border economic datasets into intuitive dashboards used by government and policy teams to make real-time financial descisions. • Delivered the Visa Digital Benefits Platform (VDBP) in bi-weekly prints, modernizing how issuing banks assign, update, and manage card benefits across millions of accounts and hundreds of BIN configurations. • Facilitate collaborative worshops and working sessions using Figma and Figjam, enabling product, engineering, and cross-functional partners to co-define requirements, align on scope, and resolve complex flows early in the process. • Extended Visa's design system with new components and patterns tailored for data-heavy interfaces while maintaining accessibility and design standards. ### Senior User Experience Designer @ Kaiser Permanente Jan 2020 – Jan 2021 | San Francisco Bay Area As a project leader for Managed Healthcare Costs, I work within an agile team of UX copywriters, design system specialists, product owners, UX researchers, and ADA accessibility experts to modernize the experience of submitting and tracking medical claims for members of Kaiser Permanente insurance. Giving members more control and confidence in their healthcare decisions by providing greater access & visibility to their data, educating users about the medical claims process, bringing outdated paper forms into the online experience, and communicating in clear, plain language about their share of healthcare costs and status of their claims. ### Product Designer @ Cisco Jan 2020 – Jan 2020 | San Francisco Bay Area Embedded in the core DNA Center team, I lead projects on AI Endpoint Analytics. I partnered with product & engineering to design the Risk Score feature for the Endpoint Inventory, which used machine learning to assess potential threats in network traffic, and contributed to automated policy assessment and network segmentation features. Also contributed to the AI Endpoint Analytics dashboard, and ISE Authorization rollback settings. Design on the AI Endpoint Analytics feature for Cisco’s flagship network control platform, the DNA Center. Partnered with product, engineering, and domain experts to deliver UI solutions for managing device endpoint security, using AI/MC for identifying appropriate policies, assessing risks, and automating network segmentation. ### Product Designer @ Visa Jan 2019 – Jan 2020 | Foster City, CA ### Design Consultant, Freelance Contractor @ Joseph R. Hren Design Jan 2008 – Jan 2020 | San Francisco Bay Area Design contractor for Product, UX, and Visual Design roles. Clients include: • California Closets, 2019 • Ubisoft Games, 2017 • San Francisco Independent Film Festival, 2008-2016 • We Players, 2014-2016 • Grey Design Agency, 2012-2013 ### Product Designer @ Alation Jan 2018 – Jan 2019 | Redwood City, California, United States The first data catalog and business analysis platform to use machine learning, making data accessible to everyone. As a member of a small but mighty team of three designers, we collaborated with the product and engineering teams to respond to customer’s evolving needs and deliver a tailored experience to our audience of specialists (data managers, scientists, analysts) at fortune 100 companies. Used by Intuit, Salesforce, eBay, LinkedIn, MagicLeap, Pfizer, Sony, and data professionals the world over. ### Design Lead, Consultant @ Angaza Jan 2018 – Jan 2018 | San Francisco, California, United States Continuation of my role as Lead Designer, on a contract basis. Maintenance of design systems, creation of new design material. ### Art Director @ Xero Jan 2017 – Jan 2017 | San Francisco, CA Global FinTech company based in New Zealand, with North American HQ in San Francisco. As Art Director, I lead the design team, provided mentorship to junior designers, developed campaign strategies and created marketing content. ### Senior Designer @ The Creative Group Jan 2008 – Jan 2017 | San Francisco I’ve had a long relationship with TCG, and worked on a myriad of design projects - most recently as Art Director at Xero, Ubisoft, and Frontdoor Media. ### Lead Designer @ Sycle Jan 2015 – Jan 2016 | 480 Green Street, San Francisco, CA Medical software company. Brand identity, web design & information architecture, content strategy, marketing materials, digital assets. ### Art Director @ Tradeshift Jan 2013 – Jan 2015 | 500 3rd Street, Suite 210, San Francisco Global accounting software company. Art direction, branding, web design, content strategy, marketing materials. Lead a small creative team, mentored junior designers, and spearheaded the Tradeshift employee volunteer program. ### Art Director @ The San Francisco Independent Film Festival Jan 2007 – Jan 2014 | San Francisco, CA Art Director & Lead Designer for the San Francisco Independent Film Festival and its offshoot film festivals: Another Hole in the Head Horror & Sci Fi festival, Docfest film festival. Branding, key art, web design & maintenance. ### Senior Designer @ The Men's Wearhouse, Inc Jan 2012 – Jan 2013 Design for retail campaigns. Typographic artistry. Web assets, landing pages, email marketing for men's fashion. ### Frontend Engineer, Product Designer @ Bio-Rad Laboratories Jan 2009 – Jan 2011 | Hercules, CA Frontend engineering & design for one of the most venerable and largest bio-tech companies in the world. Website design, branding, digital assets & content management. Designed and build web apps for DNA sequencing chemical and equipment. ## Education ### BA + Postgraduate Work in Design, New Media Art San Francisco State University ### Professional Program in UX in User Experience Design University of California, Berkeley ### Certificate in User Experience Design in Product & UX Design Designlab ### Javascript Bootcamp in Javascript General Assembly ### Other in User Experience and Interaction Design IxDF - The Interaction Design Foundation ## Contact & Social - LinkedIn: https://linkedin.com/in/joseph-hren - Portfolio: https://www.jrhren.com --- Source: https://flows.cv/josephhren JSON Resume: https://flows.cv/josephhren/resume.json Last updated: 2026-04-13