Defined motion and visual guidelines that strengthened brand consistency and creative quality across campaigns.

Partner with strategy and creative teams to craft motion-first concepts that drive engagement and performance.

Spearheaded the development of automated video templates using expressions, increasing production efficiency by 65% while preserving design quality.

Directed vendors and cross-functional partners to maintain visual integrity and cohesive storytelling across complex projects, including Unreal Engine-based virtual shoots.

Explored automation and AI-driven workflows to scale design output and prototype new creative approaches.

Ideate, design, rig, and animate 2D characters for companies such as Apple, Salesforce, and Facebook.

Guide and support brands like Slack, Flexport, Adobe, and Facebook’s Portal to animate User Interface (UI) for use in app or tutorials for social media distribution.

Create social media animations for channels LinkedIn, Instagram, TikTok, Facebook, YouTube, and client websites for companies including Salesforce, Atlassian and IBM.

Build relationships with clients and streamline brand communications, leading team to maintain cohesiveness and consistency across assets and channels.

Lead team of 6 designers, illustrators, and animators to create animated explainer videos as well as 2D and 3D graphics for brands.

Developed compelling visual storytelling and designed 2D and 3D animations for distribution in 25+ languages.

Partnered with instructional designers to create engaging content and provide product knowledge to sales team

Collaborated with cinematographers to add 3D and motion graphics to live action footage.

Managed operations and production including location scouting, equipment sourcing, lighting, audio recording, shooting live footage, and conducting interviews.

Partnered with designers, illustrators, and writers to develop 25+ videos and animations per year, managing editing, color correction, grading, and composition for final distribution.