# Juan Pablo Garcia

> Motion Design Lead @ Square | MFA, Motion Graphics

Location: Oakland, California, United States
Profile: https://flows.cv/juanpablogarcia

With nearly two decades of experience across global markets, I specialize in transforming complex concepts into visually striking motion graphics that don’t just look great—they connect, convert, and inspire. My work lives at the intersection of data and design, where storytelling meets strategy.

Whether leading high-performing creative teams or rolling up my sleeves, I bring deep expertise, curiosity, and a relentless drive for excellence to every project. I’m known for delivering campaigns that elevate brand identity, captivate audiences, and move the needle on engagement.

Let’s create work that makes people feel something—and remember it.

## Work Experience
### Motion Design Lead @ Square
Jan 2022 – Present | San Francisco Bay Area
• Lead a multidisciplinary team of designers and animators responsible for creating 3D graphics, animation, and motion design for Square’s demand generation program, supporting 80% of the company’s marketing output.
• Defined motion and visual guidelines that strengthened brand consistency and creative quality across campaigns.
• Partner with strategy and creative teams to craft motion-first concepts that drive engagement and performance.
• Spearheaded the development of automated video templates using expressions, increasing production efficiency by 65% while preserving design quality.
• Directed vendors and cross-functional partners to maintain visual integrity and cohesive storytelling across complex projects, including Unreal Engine-based virtual shoots.
• Explored automation and AI-driven workflows to scale design output and prototype new creative approaches.

### Art Director/Motion Designer @ Jp Garcia Design
Jan 2018 – Jan 2022 | San Francisco Bay Area
• Conceptualize all aspects of animated explainers and promotional videos from initial sketches and storyboards to design and animation, working with Fortune 500 clients including Adobe, Facebook, Medallia, Atlassian, and Microsoft.
• Ideate, design, rig, and animate 2D characters for companies such as Apple, Salesforce, and Facebook.
• Guide and support brands like Slack, Flexport, Adobe, and Facebook’s Portal to animate User Interface (UI) for use in app or tutorials for social media distribution.
• Create social media animations for channels LinkedIn, Instagram, TikTok, Facebook, YouTube, and client websites for companies including Salesforce, Atlassian and IBM.
• Build relationships with clients and streamline brand communications, leading team to maintain cohesiveness and consistency across assets and channels.
• Lead team of 6 designers, illustrators, and animators to create animated explainer videos as well as 2D and 3D graphics for brands.

### Motion Graphic Designer @ Apple
Jan 2017 – Jan 2018
• Designed videos for global sales personnel spanning 38 countries, improving brand sales and engagement.
• Developed compelling visual storytelling and designed 2D and 3D animations for distribution in 25+ languages.
• Partnered with instructional designers to create engaging content and provide product knowledge to sales team
• Collaborated with cinematographers to add 3D and motion graphics to live action footage.

### Senior Motion Graphics Designer @ Wells Fargo
Jan 2012 – Jan 2017 | San Francisco Bay Area
• Ideated and designed all audio visual content for internal and external promotional videos, animated GIFs, web banners, and infographics, optimizing multimedia experiences and earning recognition within company.
• Managed operations and production including location scouting, equipment sourcing, lighting, audio recording, shooting live footage, and conducting interviews.
• Partnered with designers, illustrators, and writers to develop 25+ videos and animations per year, managing editing, color correction, grading, and composition for final distribution.


## Education
### Master of Fine Arts (MFA) in Web Design New Media
Academy of Art University


## Contact & Social
- LinkedIn: https://linkedin.com/in/jpgarciadesign
- Portfolio: http://jpgarciadesign.com/

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Source: https://flows.cv/juanpablogarcia
JSON Resume: https://flows.cv/juanpablogarcia/resume.json
Last updated: 2026-03-30