# Julie Krafchick > Human Behavior Expert (Dating, Relationships, Mental Health) × Product Design | Building More Human AI Experiences Location: San Francisco, California, United States Profile: https://flows.cv/juliekrafchick I sit at the intersection of tech, psychology, and user experience to help design products rooted in how people actually behave, not how we assume they do. I’ve seen firsthand how small shifts in experience, timing, or framing can completely change how someone shows up, connects, or commits. Right now, I’m especially interested in how AI is reshaping human connection — and how we can build products that feel more intuitive, emotionally intelligent, and grounded in real behavior. ## Work Experience ### Co-Creator, Host and Producer, Dating & Relationship Researcher @ Drank Productions, LLC. Jan 2016 – Present | San Francisco Bay Area Co-created and co-hosts two of the leading podcasts on modern dating and relationships, with almost 10M downloads, over 600+ episodes, and a global audience. Dateable has been named one of the top podcasts about modern dating and relationships (The New York Times, The Huffington Post, Oprah Daily, and more) and featured in the media (CNN, Daily Mail, KQED, MSNBC, NBC, and more). The Psychology of Relationships is our latest endeavor already breaking into the top 1% of podcasts, where we uncover the dynamics shaping relationships today by translating academic research into accessible conversations. Through these podcasts, I have conducted in-depth interviews with real daters and experts (dating coaches, matchmakers, therapists, authors, podcasters, and more), hearing their stories and sharing insights on navigating modern dating. Some notable interviews we've done are with Candace Bushnell (author and original creator of Sex And The City), Greg Behrendt (co-author of 'He's Just Not That Into You'), Mark Manson (author of 'The Subtle Art of Not Giving a F*ck and more), and Emily Nagoski (sex educator and author of 'Come As You Are' and more). I've also built an engaged community through social media, live events, and digital programming, along with short-form content and storytelling clips optimized for Instagram, TikTok, and YouTube. From the success of these podcasts, we were able to sell a limited series narrative podcast 'Exit Interview' to iHeart Radio and publish the book 'How To Be Dateable: The Essential Guide to Finding Your Person & Falling in Love' with Simon & Schuster (published January 2025). You can find more info at dateablepodcast.com, howtobedateable.com or @dateablepodcast on Instagram. ### AI Dating Coach Creator @ Studio Jan 2025 – Present Built an AI-driven dating coach app that includes a personalized curriculum tailed to each daters unique journey, AI-powered journaling for real-time feedback and encouragement, AI insights to identify patterns and inspire growth and custom dating plans to build healthy, intentional habits. ### Author, How to Be Dateable @ Simon & Schuster Jan 2024 – Jan 2026 ### Lead Product Designer @ TaskRabbit Jan 2020 – Jan 2024 | San Francisco Bay Area ### Senior Product Designer @ TaskRabbit Jan 2018 – Jan 2020 | San Francisco Bay Area ### Design and Digital Marketing Instructor @ General Assembly Jan 2014 – Jan 2018 | San Francisco Bay Area ### Freelance Product Designer @ Beabub LLC for B2B and B2C startups (seed to Series C) incl Zoosk, Nylas, Earnin, Oncue, Gild. Jan 2013 – Jan 2018 | San Francisco CA -Product Design (UI/UX) -Brand and Marketing (infographics, display ads, email marketing) -Illustrations -UX Research (user testing, persona development) ### Senior Product Designer @ Pillow Jan 2016 – Jan 2017 | San Francisco Bay Area Acquired by Expedia ### Product Designer @ Pillow Jan 2016 – Jan 2016 | San Francisco Bay Area ### Founder: Head of Design, Marketing @ 500 Brunches Jan 2014 – Jan 2016 | San Francisco Bay Area Connecting people with similar interests over brunch: http://500brunches.com/ ### Senior Manager Display & Mobile Advertising Monetization @ Yahoo! Jan 2011 – Jan 2013 -Refine the mobile business through product requirements, sales support, and external partnerships -Manage a portfolio of the different advertiser channels to help increase revenue, protect assets, and provide competitive advantage -Drive RTB efforts by working with DSP's and Agency Trading Desks directly on booking guides and to remove platform obsticles -Lead a team of project managers focused on business analytics, marketing support, and product management ### Manager, Display Advertising Marketplaces & Business Operations @ Yahoo! Jan 2009 – Jan 2011 -Translated advertiser and sales needs into product requirements and executed with engineers -Performed market research and developed data-driven insights to drive pricing, marketing strategies, sales best practices, and policies -Managed a small group of project managers focused on business operations, data insights, and sales support -Created marketing materials, defined go to market strategies, and trained sales teams on Personalized Retargeting/Dynamic Creative and the entire Network rebranding ### Senior Analyst, Display Advertising Marketplaces & Business Management @ Yahoo! Jan 2008 – Jan 2009 -Turned remnant inventory into a $300M ad network by developing policies, processes, and best practices to operate the business -Delivered data-driven insights to the Sales and Management teams that influenced business decisions and sales strategy -Held summits and trained national sales and account management teams on various sales, optimization and campaign management techniques ### Senior Sales Planner, Display Advertising Sales @ Yahoo! Jan 2007 – Jan 2008 | Greater Boston Area -Formed the foundations for a new display advertising business that is now a significant revenue source and industry standard -Developed the business with operational processes, technology expertise, and sales training while managing client success and revenue growth -Designed and generated content for sales guides, training materials, and marketing collateral ### Sales Planner, Display Advertising Sales @ Yahoo! Jan 2006 – Jan 2007 | Greater Boston Area -Piloted a new advertising business (cost-per-action) and grew the business from a monthly run rate of $5K to $800K -Developed operational processes, best practices, and booking guides -Trained Sales teams and created Sales/Marketing collateral ### Creative Designer & Junior Account Manager @ Yahoo! Jan 2005 – Jan 2006 | Greater Boston Area -Created static, flash, and rich media creatives in-house for advertisers -Served as team lead for media planning, creative mock ups, order generation, creative launches, campaign optimization, reporting, vendor management, and billing -Managed client goals, expectations, timelines, and internal processes ## Education ### Certificate in Graphic and Interactive Design University of California, Berkeley ### Bachelor of Arts in Psychology with a minor in Advertising Boston University ## Contact & Social - LinkedIn: https://linkedin.com/in/juliekrafchick - Portfolio: http://juliekrafchick.com/ --- Source: https://flows.cv/juliekrafchick JSON Resume: https://flows.cv/juliekrafchick/resume.json Last updated: 2026-04-13