# Justin Allen

> Sr UX/UI Designer @ Azra Games

Location: Castro Valley, California, United States
Profile: https://flows.cv/justinallen1

Visionary UX/UI design leader with 10+ years of experience delivering user-centered experiences across VR, mobile, PC/console, and AR platforms. Proven expertise in leading cross-functional teams, mentoring designers, and building intuitive systems that scale. Deep experience in game UX design, prototyping, and design ops, with a passion for crafting elegant, immersive player experiences.

Core strengths: UX Strategy · Systems Thinking · Design Leadership · Prototyping · Player Research · UI Design · Game Development Pipelines · VR & AR Interfaces · Team Mentorship

## Work Experience
### Sr UX/UI Designer @ Oculus VR
Jan 2021 – Jan 2025 | San Francisco Bay Area
Led end-to-end UX and UI design for a AAA VR first-person shooter, partnering with product managers, engineers, and creative leads to deliver intuitive, and immersive interfaces.	

Built interaction prototypes and conducted user research to inform and validate VR UI and UX patterns.

Worked in Unity, optimizing designs for headset performance, low latency, and user comfort.

### Sr UX Designer @ Electronic Arts (EA)
Jan 2018 – Jan 2021 | Redwood City, California
Work closely with Producers, Game Designers, and Art Director in leading the development of icons, UI, and UX design for The Sims 4 Expansion Packs

Initiate research studies for upcoming features

Work closely with the UXR team to find, and test new features with players selected from TS4 player base

Work closely with Producers, Game Designers, and Art Director in development of icons, UI, and UX design for The Sims 4 Stuff Packs

### Principle UX Designer @ KIXEYE
Jan 2017 – Jan 2018 | San Francisco, California
Utilize knowledge of Unity to help streamline asset creation and implementation to better work with Engineering needs

Create a streamlined UI asset pipeline in Unity

Create flows for feature specs and reviews

Work closely with Product and stakeholders on feature development

### Lead UI/UX Designer @ castAR
Jan 2017 – Jan 2017
Manage and mentor Jr. UI/UX designers

Oversee the UI/UX design and development of new titles

Manage a tight time-line in order to meet manufacturing ship date

Work closely with Head of Creative, CEO, and Founder.

Design operating system UX flows and UI for new system

Design marketing materials for trade shows

Oversee packaging design

### Lead UI/UX Designer @ Storm8
Jan 2015 – Jan 2017 | Redwood City, CA
Manage and mentor Sr UI/UX designers

Oversee the UI/UX design and development of new titles

Design and implement UI and UX into Unity

Work closely with stakeholders

### Lead UX/UI Designer @ Pocket Gems
Jan 2015 – Jan 2015
Established and led the UI/UX Department at Pocket Gems, focusing on mentorship and growth of designers.

Collaborated with teams to develop innovative UI/UX solutions to enhance user experience.

Implemented a system for continuous improvement and feedback to drive design excellence.

### Lead UI/UX Designer @ Zynga
Jan 2014 – Jan 2015
Led a team of 6 talented designers at Zynga, overseeing the design and implementation of new features and UX refinements.

Managed feature and task costs, tracking progress to address potential risks and red flags.

Collaborated with studio leadership to ensure quality, creativity, and speed in one of Zynga's most successful franchises.

### UI/UX Designer @ GREE, Inc.
Jan 2012 – Jan 2014 | San Francisco Bay Area
Collaborated with Project Managers, Producers, and Art Directors to design feature wireframes and new UI for mobile applications at GREE, Inc.

Led the design and development of a new title, working closely with an external partner studio to enhance communication and managerial skills.

### UI Artist @ TinyCo
Jan 2012 – Jan 2012
Collaborated with a small game team at TinyCo to develop new features and flows for a popular casual sim title.

Designed all app store and cross promo marketing materials for the game, enhancing user engagement and retention.

### UI/UX Artist @ Kabam
Jan 2011 – Jan 2012
Collaborated with Producers and Game Designers at Kabam to design user flows and UI for new game features.

Led UI refresh project for a popular web game, enhancing user experience and engagement.

Implemented user-centered design principles to create intuitive and visually appealing interfaces.

### Graphic Designer @ Insight Editions
Jan 2010 – Jan 2011
Designed "Art of" books and specialty titles like Blizzard's "Diablo: Book of Cain" at Insight Editions.

Created interactive book apps for iPad and iPhone as 1 of 2 UI Artists.

Collaborated with clients such as DreamWorks Animation, Universal, Henry Winkler, and Blizzard Entertainment.

### Sr Graphic Designer @ PureRed Creative
Jan 2008 – Jan 2011
Collaborated with large clients like Safeway, Osh, and Old Navy to create logos, layouts, signage, and apparel at PureRed Creative.

Designed single and multi-page layouts for various marketing materials to enhance brand visibility and customer engagement.

Implemented innovative design concepts to meet client needs and exceed expectations, resulting in increased brand recognition and customer loyalty.


## Education
### BS in Graphic Design
The Art Institute of Colorado


## Contact & Social
- LinkedIn: https://linkedin.com/in/justin-allen-ui-ux

---
Source: https://flows.cv/justinallen1
JSON Resume: https://flows.cv/justinallen1/resume.json
Last updated: 2026-04-13