Reporting directly to the GM/EVP of Monetization, I led a high-performing team of product leaders (Directors and GPMs) and PMs across the following areas:

* Advertiser Platform (Campaign Management, Reporting, API, Billing & Payment, Enterprise features)

* Advertiser Growth (SMB Acquisition and Activation)

* Advertising User Experience (Ad Formats, Video Ads, Takeover Products)

* Ads Safety and Integrity (Ad Review, Brand Safety)

* New Bets and Vertical Products (AI, Dynamic Ads, Shopping)

During my tenure at Reddit, I was a founding team member who transformed Reddit's business from a publisher monetization model to an owned and operated ad platform, scaling revenue to a $1B+ run rate and contributing to the company's successful IPO in 2024.

My key accomplishments include:

* Oversaw 100+ successful product launches that helped Reddit achieved industry-standard parity and attracted sophisticated, performance-driven marketers to the platform

* Recruited 20+ PMs and PM leaders across the ads product organization, helping scale the monetization organization from startup size to 300+ engineers and PMs

* Expanded Reddit's ad inventory across multiple surfaces by pioneering innovative ad formats and creating new inventory sources

* Strategically overhauled the Advertiser Platform to diversify demand beyond managed customers and built dedicated teams to develop specialized products for enterprise, agency, and SMB segments

* Cultivated a data-driven experimentation culture and spearheaded an AI-first transformation within the ads organization

* Spearheaded an entrepreneurial 0-to-1 project within Google to develop a new design prototyping and collaboration product. Played a jack-of-all-trades role, which included overseeing the customer success and support team.

* Conducted extensive customer development with 100+ interviews to understand design teams' pain points, including with design leaders from Netflix, Dropbox, and other major tech companies.

* Built and tested early versions of the product internally at Google and with select external partners.

* Pivoted the product to become an internal tool supporting Google's Material Design system refresh.

* Responsible for ad format experimentations and optimization for Search Ads at Google. Managed a pipeline of 50+ experiments and 15 launches that led to X% incremental Search Ads revenue in 2015.

* Shipped multiple local ads formats including a new ads extension that allows retail chain stores to show up to 3 locations in their ads. I also helped to develop a new cost-per-direction-click pricing model for location ad click.

* Founding member of the PM team responsible for the “Pay with Google” button, formerly the mobile commerce API of Google Wallet.

* Contributed to the growth of the product from having 1 merchant on the web platform to over 100 top tier merchants on all mobile platforms facilitating 300M annual GMV.

* Led several key efforts including buy flow UI redesign, purchase conversion optimization, scaled merchant onboarding, and new forms of payment support. At the end of tenure, I was responsible for the entire web and iOS product roadmap.

* Collaborated with other Google teams to enable native product checkout and hotel booking on Google properties.

Worked on a sales analytic and ML product that predict sales cycle based on similar customers in Oracle CRM.