Managed the end-to-end product lifecycle for the D2C e-commerce platform, driving growth across website, mobile, and marketplace integrations.

Collaborated with cross-functional teams including UX/UI designers, developers, performance marketers, and supply chain to deliver a seamless shopping experience.

Defined and executed the product roadmap, launching 10+ features such as search integration, add-ons for services, combined listing, gift card etc to boost customer retention and conversion.

Owned backlog prioritization, balancing business needs with customer insights, while continuously iterating based on A/B testing and analytics.

Acted as the primary product contact for e-commerce technology requirement operations.

Transformed project management in a fast-paced environment by establishing a Project Management Office (PMO) from the ground up. Successfully implemented new tools such as JIRA and Click-Up to optimize workflows across the entire organization, fostering increased efficiency and collaboration.

Leveraged data-driven insights to prioritize business needs, translating them into actionable roadmaps, epics, and user stories. Spearheaded the development and implementation of impactful features for the training platform, resulting in a measurable increase in completion rates for lottery retailers. Further optimized workflows by championing the introduction of JIRA & Confluence for the product management team. This streamlined bug management, enhanced project visibility, and fostered stronger collaboration across internal and external stakeholders.

Managed 2 products : Service Procurement & TimeSheet, as well as various cross-functional teams from Designers developers, testers, and Marketing, to Business development

Established overall strategy by collaborating with the leadership for the launch of Service procurement platform as part of SMART by GEP's Procurement to Pay , taking 10+ new features from conception to launch, ranging from Mass upload, feedback system, defining integration workflow to extending the dynamic discounting.

Owned the product vision for Timesheet.

Became a subject matter & Primary product contact for Receivables platform

Spearheaded the design and launch of features for GEP's SMART Supplier Management platform. Collaborated closely with cross-functional teams (designers, developers, and testers) throughout the entire development lifecycle, from initial ideation to launch.

Wrote clear functional specifications for new features focused on optimizing user experiences and interaction by creating simple mental models through effective UI, resulting in the successful implementation of groundbreaking new features.

Iterated and improved upon existing features by integrating user feedback from multiple sources while working within constraints, to help alleviate long standing customer pain points and create a better user experience.