2025-Present: Facebook Discovery

Leading design for Facebook Discovery (Feed, Notifications, and Reels/Videos), surfaces that reach 1 in 4 people on Earth and account for billions of hours spent on the platform every day. Redefining how people discover content, stay informed, and find what matters to them.

2022-2025: Entity and Tools

Led design for Entity and Tools, covering Profile, Management Tools, Trust & Safety, and Accessibility. Built a scalable platform that gives people, creators, communities, and businesses the identities and tools to express who they are, connect with the world, and stay in control of their experience.

2017-2021: Facebook for Business

Led the Facebook for Business design team, covering core ad formats and experiences, surface monetization, and business growth. When done right, ads are a discovery experience: matching people with products, services, and creators that fit their interests, while helping brands big and small find their audience.

Lead the Core Business Design team on Facebook App Monetization, where we aim to build people-first experiences that give economic opportunity and access to everyone. Some of the product we shipped include Collection (shoppable product sets), Canvas (full-screen immersive ads), Lead Ads (in-app forms), and AR Ads (virtual try-on).

Facebook App Monetization

Outlook.com, OneDrive and Office 365

Designed for Yahoo!'s highest-traffic surfaces: the frontpage and Mail. Led the mobile web frontpage redesign for tablet, which grew users by ~40%. Explored the next-generation cross-platform frontpage: new content modules, inline media, responsive layouts, and refreshed typography. Also explored new media-focused experiences for Yahoo! Mail.