# Kai Ding

> Director of Product Design at Facebook

Location: United States, United States
Profile: https://flows.cv/kaiding

Specialties
User-centered design and research methodologies, User Experience Design, Interaction Design, Visual Design, Mobile app and web design, HTML/CSS, Video Editing

## Work Experience
### Director of Product Design @ Facebook
Jan 2021 – Present | Menlo Park, CA
2025-Present: Facebook Discovery
Leading design for Facebook Discovery (Feed, Notifications, and Reels/Videos), surfaces that reach 1 in 4 people on Earth and account for billions of hours spent on the platform every day. Redefining how people discover content, stay informed, and find what matters to them.

2022-2025: Entity and Tools 
Led design for Entity and Tools, covering Profile, Management Tools, Trust & Safety, and Accessibility. Built a scalable platform that gives people, creators, communities, and businesses the identities and tools to express who they are, connect with the world, and stay in control of their experience.

2017-2021: Facebook for Business 
Led the Facebook for Business design team, covering core ad formats and experiences, surface monetization, and business growth. When done right, ads are a discovery experience: matching people with products, services, and creators that fit their interests, while helping brands big and small find their audience.

### Product Design Manager @ Facebook
Jan 2017 – Jan 2021 | Menlo Park, CA
Lead the Core Business Design team on Facebook App Monetization, where we aim to build people-first experiences that give economic opportunity and access to everyone. Some of the product we shipped include Collection (shoppable product sets), Canvas (full-screen immersive ads), Lead Ads (in-app forms), and AR Ads (virtual try-on).

### Product Designer @ Facebook
Jan 2015 – Jan 2017 | Menlo Park, CA
Facebook App Monetization

### User Experience Designer @ Microsoft
Jan 2012 – Jan 2015 | Mountain View, CA
Outlook.com, OneDrive and Office 365

### User Experience Designer @ Yahoo!
Jan 2011 – Jan 2012 | Sunnyvale, CA
Designed for Yahoo!'s highest-traffic surfaces: the frontpage and Mail. Led the mobile web frontpage redesign for tablet, which grew users by ~40%. Explored the next-generation cross-platform frontpage: new content modules, inline media, responsive layouts, and refreshed typography. Also explored new media-focused experiences for Yahoo! Mail.

### Research Assistant @ Stanford University School of Medicine
Jan 2010 – Jan 2010 | Stanford, CA
Research project for NIH on reducing sedentary behavior through mobile phone interventions. Designed and tested three prototypes using cognitive, emotional, and social approaches to behavior change.

### User Experience Designer @ Nokia
Jan 2008 – Jan 2009 | Beijing, China
UX design at Nokia Research Beijing. Created concepts, prototypes, and videos for exploratory projects. Ran user research and usability testing, including ethnographic studies in suburban China.


## Education
### MS in Product Design
Stanford University

### BS in Industrial Design
Beihang University


## Contact & Social
- LinkedIn: https://linkedin.com/in/kaiding
- Portfolio: http://www.kaiding.xyz

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Source: https://flows.cv/kaiding
JSON Resume: https://flows.cv/kaiding/resume.json
Last updated: 2026-04-13