# Karina Elias

> Creative Project Manager | Marketing & Design

Location: Walnut Creek, California, United States
Profile: https://flows.cv/karinaelias

Creative Project Manager and multidisciplinary designer with 15+ years of experience leading brand, marketing, and production initiatives across digital, media, and retail. I specialize in turning creative ideas into organized, on-time, high-quality campaigns by blending strategy, storytelling, and operational precision.

After taking several years to raise my son, I reignited my creative career by earning a second degree in Web & New Media from the Academy of Art University and founding Mixed Media, my boutique creative studio. Since then, I’ve partnered with media brands and local businesses alike - leading projects across design, content, and campaign development.
I’m passionate about creative collaboration, process optimization, and producing work that connects audiences through design and storytelling.

Core Skills: creative project management • creative operations • client management • campaign production • brand development • content strategy • digital design • team collaboration

## Work Experience
### Founder & Creative Director @ Mixed Media - Self Employed
Jan 2020 – Present | San Francisco Bay Area
Boutique creative and marketing studio specializing in brand, web, and content development.

Lead creative direction, UX/UI design, and production for clients in fashion, wellness, construction, and finance.

Recent Client Highlights:

Complex - Supported campaign management for major cultural initiatives including Billie Eilish × NBA and Playboi Carti × ComplexCon, partnering with brand, creative, and production teams.

ZRC Wealth Partners - Designed new brand identity, logo, website video content, and continue to manage updates as needed.

Manage multiple projects from strategy and concept to final delivery — keeping creative, marketing, and technical teams aligned.

Design websites and brand systems using Figma, WordPress, and Adobe Creative Suite.

Produce photo/video content and digital assets for brand storytelling and social media.

### Marketing Manager @ Pulse Entertainment
Jan 2007 – Jan 2008 | San Francisco Bay Area
One of the first mobile content and gaming platforms – pre smart phone

Managed acquisition and retention marketing for an early mobile gaming platform, doubling revenue.

Led agency relationships and developed creative copy for mobile campaigns and partnerships.

### Marketing Manager @ LookSmart
Jan 2006 – Jan 2007 | San Francisco Bay Area
Early Internet search engine

Oversaw $2M marketing budget and led brand repositioning for one of the first search engines on the web.

Drove 3× advertiser growth through targeted acquisition programs and analytics-based campaign management.

### Marketing Contractor @ The Creative Group
Jan 2003 – Jan 2006 | San Francisco Bay Area
Clients: Old Navy Online, Monster Cable, Banana Republic, Gymboree

Managed full creative production for catalogs, photo shoots, and marketing campaigns.

Directed cross-functional creative, merchandising, and content teams.

Oversaw schedules, budgets, and creative quality control to ensure on-brand delivery.

### Graphic Designer @ Esurance
Jan 2003 – Jan 2004 | San Francisco Bay Area
Contributed to design for esurance.com and advertising campaigns

### Senior Marketing Coordinator @ Lucas Arts Entertainment Co
Jan 2000 – Jan 2003 | San Francisco Bay Area
Video game production company with Lucas Entertainment portfolio

Produced global marketing assets for 30+ gaming titles including Indiana Jones and Star Wars.

Developed creative content for E3 and major campaign launches; ensured brand alignment across print, video, and web.

### Product Development/ Designer for Women’s Sportswear @ K-Swiss Global Brands
Jan 1998 – Jan 1999 | Los Angeles
Designed and developed women’s sportswear collections; managed production from concept through final product.

### Assistant Merchandiser @ Joe Boxer Company LLC
Jan 1995 – Jan 1998 | Los Angeles
Coordinated product development and managed promotional events and fashion shows.


## Education
### Bachelor of Fine Arts - BFA in Interaction & UI/ UX Design
Academy of Art University

### Extended Program in Graphic Design
UCLA

### Bachelor of Arts in Merchandising and Textiles
University of San Francisco


## Contact & Social
- LinkedIn: https://linkedin.com/in/karinahallum

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Source: https://flows.cv/karinaelias
JSON Resume: https://flows.cv/karinaelias/resume.json
Last updated: 2026-04-08