Led an end-to-end collections and recovery experience for SoFi’s Personal Loan product, driving ritual and process across EPD / stakeholders to ship a 0-1 product experience over the course of 3 milestone phases.

Directed a design team of two in reimagining SoFi’s global navigation and architecture across mobile and web platforms, leveraging design sprints and visioning sessions with VPs aross to gain alignment.

Recruited, managed, and mentored the 2023 intern class, successfully converting a top-performing intern to a full-time role.

Design hire #2; lead designer for customer acquisition and core banking teams. Redefined Azlo's product development lifecycle by implementing process, design reviews, cross-functional brainstorming, in-depth UX research, and A/B testing. Managed and mentored junior staff.

Led end-to-end design process for responsive onboarding application, $10/mo subscription, and MVP business credit card experience.

My side hustle. Solo designer of 15-person SaaS, CPG analytics startup. Led visioning exercises to re- engage existing customers. Pushed UX improvements to make dense data reports accessible, leading the team to over $3M in ARR.

Digital Health Lab. Partnered with hospitals to launch pilot EHR experience, translating data from heart patients post-surgery. Designed native android app to assist research staff collecting health data. Defined accessibility best practices for internal projects.