# Kate Yu > AI Product Designer & Builder | Founder @ SyncoPro | Designing Decision Intelligence Systems | Enterprise SaaS Location: San Francisco Bay Area, United States Profile: https://flows.cv/kateyu I design products, but more importantly, I design how decisions get made. Over the past 10+ years, I’ve worked across enterprise SaaS and complex systems — especially in supply chain and operational workflows — where the hardest problems are not UI, but clarity, alignment, and execution. In many cases, the real challenge isn’t lack of ideas. It’s the gap between: → having an idea → and knowing what to do next Recently, I’ve been focused on a new space: AI-powered decision systems. AI makes it easier to generate outputs. But it doesn’t automatically help people: - structure problems - make better decisions - or move toward execution That’s the gap I’m exploring. I’m currently building SyncoPro — a system that helps turn ideas into structured, actionable plans through progressive AI workflows (from quick drafts to execution-ready plans). My work sits at the intersection of: - product design - system thinking - AI-assisted workflows I care about building products that don’t just look good, but actually help people think clearer and move faster. Always open to conversations around: AI products · decision systems · enterprise workflows · 0→1 building ## Work Experience ### Founder / AI Product Designer @ SyncoPro Jan 2025 – Present | San Jose, CA Building an AI-powered decision intelligence system that helps users turn unstructured ideas into structured, executable plans. Designed a progressive workflow from: idea → structured brief → execution plan Key work: - created a lean vs full generation architecture to balance speed, cost, and usability - designed AI-assisted refinement loops to improve clarity and decision quality - structured outputs into actionable formats instead of generic AI responses - built and iterated on the product end-to-end (product, UX, system design) Focus: - bridging unstructured thinking → structured execution - reducing friction from idea to action - designing AI as a decision partner, not just a content generator ### Sr. UX Design Specialist @ SAP Ariba Jan 2022 – Present | Palo Alto, CA Driving design of enterprise-scale supply chain decision systems across logistics, inventory, and asset management. Focused on transforming fragmented operational workflows into structured, AI-assisted decision processes that enable faster, more confident execution. Key contributions: - designed cross-system workflows that connect planning, execution, and monitoring layers - reduced manual reconciliation and coordination overhead in complex supply chain operations - improved real-time visibility and decision clarity across distributed teams Actively exploring AI-driven approaches to bridge: - unstructured inputs → structured decisions - siloed systems → unified workflows - analysis → execution Impact: - accelerated response time to supply chain disruptions - improved cross-functional alignment and decision consistency - increased efficiency in large-scale operational workflows ### Freelance Designer/Developer @ Kate Studio Jan 2014 – Present | United States Founded and operated design studio delivering SaaS and digital product solutions across multiple industries. ### Senior User Experience Designer @ Synopsys Inc Jan 2020 – Jan 2022 | Mountain View, CA Led UX strategy and execution across enterprise web platforms during critical digital transformation initiatives. ➢ Redesigned navigation systems and content architecture, increasing engagement metrics. ➢ Partnered with leadership to launch global event and product platforms during pandemic constraints. ➢ Integrated analytics insights into iterative design improvements. ➢ Recognized by VP for high-impact digital initiatives. ### Web Designer/Developer @ Sage Intacct, Inc. Jan 2018 – Jan 2020 | 300 Park Ave #1400, San Jose, CA 95110 ➢ Increased webinar web traffic by 400% within 2 months through UX redesign and optimized funnel strategy. ➢ Designed global event mobile application improving user experience for enterprise customers. ➢ Collaborated cross-functionally to translate business requirements into scalable UI systems. ### Web & Graphic Designer @ SETI Institute Jan 2015 – Jan 2018 | 189 Bernardo Ave, Suite 200 Mountain View, CA 94043 ### Interactive Graphic Designer @ SETI Institute Jan 2015 – Jan 2016 | Mountain View, California • Led the SETI Talks project, a series of public science lectures, managing all aspects from flyer design to website updates. Enhanced user engagement by 25% through improved navigation, interactive features, and responsive design using tools like Adobe Creative Suite and WordPress. • Conducted regular website updates, including blog posts, event announcements, and multimedia content, to keep the site engaging and relevant. These efforts increased web traffic by 30%, as measured by Google Analytics. • Created impactful graphics, such as infographics and social media banners, for platforms like Instagram and LinkedIn. These designs boosted online presence, increasing follower counts by 20% and post engagement by 15%. ### Work Scholar @ Academy of Art University Jan 2016 – Jan 2016 | 79 New Montgomery ST, San Francisco, CA 94105 • Provided phone coverage and assisted visitors with general information at the Academy of Art University department. • Maintained cleanliness and organization of department's general areas. • Created, posted, and updated brochures, as well as updated display walls. ### Marketing Graphic Designer @ University of East-West Medicine Jan 2015 – Jan 2015 | 595 Lawrence expy Sunnyvale California 94085 • Designed print and marketing initiatives for all website properties. • Identified and eliminated website bugs to improve user experience. • Completely updated and redesigned user experience for The University of East-West Medicine company website. • Created effective messaging using language, graphics, and marketing collateral. ### Medical Receptionist @ University of East-West Medicine Jan 2015 – Jan 2015 | 595 Lawrence expo, Sunnyvale, California 94085 • Managed clinic's daily routine, including scheduling appointments and balancing payments. • Implemented marketing strategies to attract new patients and managed the clinic's website. • Maintained a professional attitude while greeting and assisting patients. • Organized and maintained patient files, data entry, and document copying/faxing. ### Customer Service Representative @ Farmers Insurance Agent Jan 2014 – Jan 2014 | 4320 Stevens Creek Blvd #206, San Jose, CA 95129 • Answered phone calls and provided exceptional customer service to clients. • Reminded clients to renew insurance policies and facilitated payment processes. • Resolved client issues efficiently and reported claims promptly. • Facilitated communication between clients and Farmers Insurance Agent to ensure smooth interactions. ### Digital Marketing Specialist @ Anhui Huishang Metal Co., Ltd. Jan 2010 – Jan 2011 • Collaborated with clients to develop tailored campaign themes, wrote press releases, and created effective messaging for Anhui Huishang Metal Co., Ltd. • Managed CRM tools to enter and assign new leads, devised email strategies, and proofed promotional materials. • Achieved a 15% increase in lead conversion rate through targeted email campaigns and optimized messaging. ### Korean Teacher @ Honghu Education Jan 2009 – Jan 2011 | Hefei, Anhui, China ## Education ### Master of Arts (M.A.) in Web Design & New Media, Graphic Design Academy of Art University ### Bachelor’s Degree in Business Administration, Management and Operations Hannam University ### AA in Graphic and Interactive Design Foothill College ### Master's Degree in MBA Silicon Valley University ### Bachelor of Science - BS in Computer and Information Sciences and Support Services Hefei University ## Contact & Social - LinkedIn: https://linkedin.com/in/katejieyu - Portfolio: http://katejieyudesign.com --- Source: https://flows.cv/kateyu JSON Resume: https://flows.cv/kateyu/resume.json Last updated: 2026-04-13