# Katherine Aquino

> Product Designer @ Atlassian, Loom

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/katherineaquino

A curious and results-driven product designer with 4+ years of broad experience executing at every stage of the design lifecycle for B2B and B2C products. Dedicated to creating accessible user experiences and building products to help businesses grow.

Specialties: User research, Influencer Marketing, Project management, and Prototyping.

## Work Experience
### Product Designer II @ Atlassian
Jan 2023 – Present | San Francisco Bay Area

### Product Designer II @ Loom
Jan 2022 – Present | San Francisco Bay Area

### Product Designer - Growth @ Wish
Jan 2021 – Jan 2022 | San Francisco Bay Area

### UX Designer @ KRFTWRK
Jan 2020 – Jan 2021 | Toronto, Ontario, Canada

### Performance Marketing @ KRFTWRK
Jan 2020 – Jan 2020 | Toronto, Ontario, Canada
Managed paid marketing campaigns and user acquisition strategy for Planned Parenthood Direct App targeting the main KPI of app downloads and new purchases. Tested and conceptualized new assets for different social platforms. Decreased CPI from $14 USD to $1 USD. 18% increase in purchase conversion rate with over 11K app installs.

### Marketing Coordinator @ Deloitte Canada
Jan 2019 – Jan 2020
Managed marketing collateral and collaborated with stakeholders for the website landing pages, social media, and email marketing for The Chemistry of Trust and Canada’s Cannabis Sector  campaigns.

### Paid Social Media Associate @ Reprise Digital
Jan 2019 – Jan 2019 | Toronto, Canada Area
Assisted with managing search, display, and mobile advertising campaigns and supported SEO keyword research to increase ad performance for Wendy’s, Travel Alberta, and Amazon.

### Communications Intern @ York University - Glendon College
Jan 2019 – Jan 2019 | Toronto, Canada Area

### Digital Media Lab Assistant @ York University - Glendon College
Jan 2018 – Jan 2019 | Toronto, Canada Area

### Social Media Coordinator @ Tennis Canada
Jan 2018 – Jan 2018 | North York, Ontario, Canada
Developed digital marketing strategies to increase website traffic. Assisted with the social media content for all channels and was promoted to Digital Host for Rogers Cup. Increased social engagement per post averaging at 40 - 60%.

### Digital Host at Rogers Cup @ Tennis Canada
Jan 2018 – Jan 2018 | Toronto, Canada Area


## Education
### User Experience Design Certificate
BrainStation
Jan 2020 – Jan 2020

### Bachelor of Arts (B.A.) in Honours in Communications
Glendon Campus of York University | Campus Glendon de l’Université York
Jan 2014 – Jan 2019


## Contact & Social
- LinkedIn: https://linkedin.com/in/katherine-aquino

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Source: https://flows.cv/katherineaquino
JSON Resume: https://flows.cv/katherineaquino/resume.json
Last updated: 2026-03-30