# Katie Antheil Boyd > Senior Content Design Manager @ Meta | Building AI Design Tools & Systems Location: San Francisco Bay Area, United States Profile: https://flows.cv/katieantheilboyd I lead content design teams building some of the most widely used products in the world. Together we drive innovation, clarify information architecture, reduce friction, and deliver measurable value to users and the business. Great designers need space to think big, make decisions, learn from each other, and grow — this is the foundation of my leadership philosophy. I partner with Product, Engineering, Data Science and Research leads to set strategy and drive execution across 500+ person orgs. I draw on 6+ years at Meta and a background in startups to tame ambiguity, streamline processes, and drive stakeholder alignment. I’m now working in Meta’s Central Products team building company-wide infrastructure and processes for AI tools and design systems. ## Work Experience ### Senior Content Design Manager · Central Products @ Meta Jan 2026 – Present | San Francisco Bay Area Building infrastructure for AI tools, design systems, and quality evaluation across Meta. ### Senior Content Design Manager · Reality Labs @ Meta Jan 2025 – Jan 2026 | Burlingame, California, United States Content design functional lead for the Horizon OS pillar, developing the foundational systems for Meta's Quest VR headsets. Our work included spatial navigation, panel management, multitasking, and onboarding. ### Senior Content Design Manager · Messenger @ Meta Jan 2023 – Jan 2025 | Menlo Park, California, United States Content design functional lead for Messenger Core pillar, driving engagement, growth, and performance for Messenger and Instagram Direct. Some of the features our teams developed: inbox, expressions and media, end-to-end encryption, group chats, calling, Web, and AI in messaging. ### Content Design Manager · Instagram @ Meta Jan 2021 – Jan 2023 | Menlo Park, California, United States Content design functional lead for the Business Recommendations pillar, optimizing ad ranking and performance to help brands grow. Our teams' work included ads privacy settings and ad feedback/curation tools. ### Content Designer · Messenger @ Meta Jan 2020 – Jan 2021 | Menlo Park, California, United States Supporting privacy and integrity projects such as blocking and restricting, attribution, message requests, and early work on end-to-end encryption. ### Director of Content @ Simple Habit Jan 2019 – Jan 2019 | San Francisco, California, United States App with 5-minute audio meditations for everyday life stresses; featured on SharkTank I built a team to support the supply side of the marketplace: recruiting and onboarding meditation experts, creating great audio, and managing operations to scale growth. ### Director of Content Marketing @ Course Hero Jan 2017 – Jan 2019 | Redwood City, CA Learning platform with 30 million course-specific study resources; EdTech Unicorn I led the product strategy for Faculty Club, a teaching-focused community blog which helped Course Hero shift educators' perception of the platform and bring the first 20K educators to the community. This included recruiting and supporting a team of FTE and contractors, driving UX design and information architecture, defining editorial voice, naming, SEO optimization, social and PR amplification, engineering implementation, and defining operational processes at scale. ### Head of Product Marketing @ ActivityHero Jan 2015 – Jan 2017 | Sunnyvale, CA Marketplace for summer camps and after school classes I was responsible for audience acquisition, engagement, activation, and retention. ### VP of Content @ GetInsured Jan 2013 – Jan 2015 | Mountain View, CA Marketplace for health insurance and B2G SaaS platform for state health insurance exchanges I built a content team and launched a robust help center with videos, articles, and expert Q&As to help consumers understand the Affordable Care Act. I also led the team responsible for training 100+ health insurance brokers in Atlanta and Phoenix call centers. ### VP of Content @ Caring Jan 2011 – Jan 2013 Content and community for family caregivers, with a marketplace for in-home care and assisted living. I managed the team creating SEO-optimized articles and expert Q&As with 40+ subject matter experts, including doctors, nurses, dentists, and attorneys. I also oversaw B2B content marketing to recruit and onboard senior living care providers. ## Education ### BA in Honors Philosophy Kenyon College ## Contact & Social - LinkedIn: https://linkedin.com/in/keaboyd - Portfolio: http://www.katieboyd.com --- Source: https://flows.cv/katieantheilboyd JSON Resume: https://flows.cv/katieantheilboyd/resume.json Last updated: 2026-04-13