Short term contract for purpose of the redesign of the PayPal Giving Fund Dotcom; sole UX and visual designer

**Mass layoffs due to budget constraints led to the dissolution of the marketing team Nov. 2023

At Resilience Lab, an online therapy/teleheath startup, I created a new visual design system that would be used for the website redesign in Webflow but extending to all marketing touchpoints as well as product design. This system applied to scaled illustrations/iconography across marketing and product, social media posts, sales materials, iterative landing page design, and a Webflow-Figma web component library which informed scaleable design across the homepage and eight secondary and tertiary pages. My role sat within our small marketing team of three, consisting of our Director of Marketing, Copywriter, and myself.