# Kay Liberato

> Social @ A Runner’s Mind

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/kayliberato

I help brands grow and activate online communities through storytelling, platform strategy, and thoughtful human connection.

## Work Experience
### Social Media & Community Director @ A Runner's Mind
Jan 2024 – Present | San Francisco Bay Area
Lead the brand’s voice and digital storytelling strategy across Instagram, Reddit, and Strava Clubs. Manage editorial calendars and cross-functional content planning to support product launches and community activations. Boosted engagement by 35% through culturally resonant campaigns.

### Social Media Manager + Designer @ A Runner's Mind
Jan 2023 – Jan 2024 | San Francisco Bay Area
Oversaw daily content operations across multiple social platforms. Launched platform-native campaigns that grew followers by 25% and strengthened engagement with running communities through UGC, Reels, and Reddit AMAs.

### Social Content Designer @ Edios Media
Jan 2021 – Jan 2024 | San Francisco Bay Area
Owned the content design pipeline across LinkedIn, Reddit, and YouTube, ensuring brand alignment across varied audience segments. Partnered with producers to adapt messaging and visuals for platform-specific campaigns. Managed timelines and deliverables to keep production on track.

### UX Designer @ AGENCY 39A
Jan 2022 – Jan 2023 | San Francisco Bay Area

### Instructional Associate @ General Assembly
Jan 2022 – Jan 2023 | San Francisco Bay Area

### UX Design & Research Fellow @ General Assembly
Jan 2021 – Jan 2021 | San Francisco Bay Area

### Case Manager (Account Manager) @ Genentech
Jan 2017 – Jan 2021 | San Francisco Bay Area

### Social Media Manager @ Peaks and Valleys
Jan 2018 – Jan 2019 | San Francisco Bay Area

### Practice Coordinator for Neurology Clinic @ UCSF Medical Center
Jan 2017 – Jan 2017


## Education
### Bachelor of Science (B.S.) in Physiology, General
San Francisco State University

### UX Design Immersive
General Assembly


## Contact & Social
- LinkedIn: https://linkedin.com/in/kayliberato

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Source: https://flows.cv/kayliberato
JSON Resume: https://flows.cv/kayliberato/resume.json
Last updated: 2026-04-13