Leading the Experience Foundations team.

I lead platform-level design strategy for ServiceNow’s shared UI component ecosystem including emerging AI patterns — shaping how core surfaces evolve across the enterprise and ensuring visual and interaction coherence at global scale.

Key achievements:

• Co-defined multi-year platform and component strategy with product and engineering leadership, aligning system investments to business priorities.

• Led a company-level modernization initiative to redesign the desktop agent experience and introduce mobile-adaptive workflows, raising the consumer-grade bar across flagship surfaces.

• Designing AI-native design/development tooling that improved governance, increased component consistency, and accelerated team velocity.

• Elevated visual design quality for agent workflows by defining principles that improved clarity, hierarchy, and cross-surface cohesion.

• Created ServiceNow’s first design pattern library and established a scalable operating model for cross-organizational contribution, maintenance, and governance.

• Standardized UI terminology across design, engineering, and product, improving communication, alignment, and decision-making.

• Collaborated on a new product quality program, introducing scalable review mechanisms and gating criteria tied to release readiness.

Owned visual and interaction language for a new cross-platform (web, mobile, VR) product suite within Meta’s emerging technology organization.

Key achievements:

• Built a unified design system for a 0→1 product suite, creating coherence across three distinct platforms.

• Partnered with Meta’s Brand Systems team to pilot and refine new brand primitives (color, gradients, typography) directly within product.

• Delivered accessible, theming-capable UI libraries across platforms, enabling product differentiation and scalability.

• Created a design ambassador program and cross-team processes that accelerated adoption and alignment.

• Co-created accessibility OKRs and ensured 100% compliance across Portal UI components.

Led the modernization of Meta’s multi-product design system for Ads & Business tools used by 9M+ customers, shaping design language, component architecture, and quality standards across 25+ products.

Key achievements:

• Directed an 18-month redesign of the business design system, improving consistency, usability, and visual clarity across a vast product landscape.

• Scaled and led a global design team across the US and EMEA; developed senior ICs and strengthened hiring and talent pipelines.

• Drove evolution of the visual language for Meta Business Suite, modernizing typography, spacing, and aesthetics to improve clarity and customer sentiment.

• Built adoption frameworks—including documentation, support models, tooling, and training—resulting in 80%+ system coverage across priority workflows.

• Delivered comprehensive Figma UI libraries for web and mobile used by 400+ designers; led the transition from proprietary tools to Figma.

• Defined design quality metrics, audit processes, and release-integrated quality gates.