Led the design and research for customer-facing experiences of MasuMutual Coverpath, a tech-focused web application that sells life insurance entirely online.
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Guided the design process for the transition of the company from an insurance provider to a SaaS company, including the development of a new SaaS platform.
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Led the design and optimization of SaaS client GraceKennedy's creditor life insurance products.
Designed an award-winning, interactive prototype that received recognition from Adobe, driving worldwide donations to the Ocean Agency's Reef Star organization.
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Led the design of a global campaign site in partnership with the UN Environment Programme for an open-source exhibition, amplifying its reach and impact.
Collaborated with a team of four graduate student leaders in planning and running UX-focused events on building connections between Pratt students, alumni, and UX professionals
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Organized 24 events, including workshops, professional talks, office tours, and two day-long UXathon events, aimed at enhancing student UX skills and increasing exposure to the UX community.
