# Kevin B.

> Freelance Sr. Product Designer

Location: Cupertino, California, United States
Profile: https://flows.cv/kevinb

Brands | CNN, Colgate, CVS, Fidelity, BNY, Precisely

## Work Experience
### Sr Product Designer @ Designs by K
Jan 2022 – Present
CNN: Collaborated with 3 other designers on the interactive Magic Wall for CNN’s mobile app during the 2024 Presidential Election, enabling millions of users to view real-time election results by county and state. This feature significantly boosted engagement during election coverage.

Colgate: Overhauled Colgate’s design system for the Colgate Connect mobile app, streamlining design consistency across teams, and accelerating the rollout of new features for a more cohesive user experience.

Precisely: Designed data visualization charts and interactive components, empowering users to easily interpret complex data.

Parcari: Created a visually compelling website for a luxury G-Wagon hood campaign.

### Sr. Product Designer @ CVS Health
Jan 2020 – Jan 2022
Redesign of CVS’s pharmacy experience, collaborating with 2 other designers to simplify the process for finding, refilling, and managing prescriptions.
Designed new e-commerce features for recommended products.

### Sr. Product Designer @ BNY Mellon
Jan 2018 – Jan 2020
Designed and launched a new SAAS web application for BNY enterprise clients, providing a comprehensive dashboard for managing Assets Under Management (AUM). The platform streamlined client workflows.

### Sr. Product Designer @ Fidelity Investments
Jan 2017 – Jan 2018
Designed and launched a mobile trading app for financial advisors and clients, streamlining the trading process and reducing customer wait times by 15 minutes—eliminating the need for advisors to call a trading desk to execute trades.
Conducted user research, usability testing, and A/B testing to ensure the app met user needs, which contributed to its success among financial advisors.

### Sr. Product designer @ Socialtopias
Jan 2016 – Jan 2016
Contributed to the design of a mobile messaging app with a team of 30 at a startup.
Played a key role in defining its visual identity and optimizing the user flow, despite the company’s closure.

### Sr. Product Designer @ Petroules
Jan 2011 – Jan 2014
Created Silverlock, a macOS password manager that achieved over 40,000 downloads on the Mac App Store. Led the product lifecycle from ideation to launch, overseeing all aspects of design, including user interface, interactions, and user feedback analysis.


## Contact & Social
- LinkedIn: https://linkedin.com/in/kevin2912

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Source: https://flows.cv/kevinb
JSON Resume: https://flows.cv/kevinb/resume.json
Last updated: 2026-04-13