# Ke Zhao

> Product Designer

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/kezhao

Design for the future of the world. Always ready for changes. Curious about every story behind it.

## Work Experience
### Senior Product Designer @ OKX
Jan 2024 – Present | San Jose, California, United States
- Led the design of discovery experiences that help crypto-native users identify and act on trading opportunities.
- Led the design of US growth campaign
- Contributed to building the advanced trading design team and defined stakeholder collaboration processes to scale design impact.

### Product Designer @ OKX
Jan 2023 – Jan 2024 | San Jose, California, United States
- Led the design of crypto discovery and asset experiences, enabling crypto-curious users to explore, evaluate, and engage with digital assets.
- Designed and tested on multiple early concepts.
- Conducted field research to observe potential crypto users’ financial behaviors and translate insights into future product opportunities.

### Product Designer @ AptEdge
Jan 2021 – Jan 2023 | San Mateo, California, United States
- Led the design of a CRM product and created a seamless experience for customer service across different platforms. Helped integrate large quantities of customer data and apply machine learning to provide insights that help companies maximize team efficiency.
- Communicated the user experience at different stages with different stakeholders including wireframes, flow charts, user journeys, mockups, and high-fidelity prototypes. Worked closely with developers on communicating design details and building the company’s design system.
- Worked closely with the marketing team and customer success team to get direct user feedback and find opportunities improving user experience. Successfully helped increased product adoption.

### UI/UX Designer @ HP
Jan 2021 – Jan 2022 | Palo Alto, California, United States
- Led and designed end-to-end user experience for a variety of impactful projects across different platforms from scratch, including HP Wellness, and HP Accessory Center. Created seamless experience between hardware and software.
- Fluency in stakeholder communication and alignment. Collaborated with the product team, development team, and other design teams to influence design strategy.
- Responsible for kicking off user research with researchers and helped draft research plans to gather user feedback then leveraged the results into ongoing product experience updates.

### UX Designer @ Microsoft
Jan 2021 – Jan 2021 | United States
- Worked as the core designer in the central design group to design the trial experience across the dynamic 365. Designed the sign-in page and provisioning page using Microsoft fluent design system and BAG design system. 
- Created an end-to-end user journey map and a design guidance book in collaboration with PM, content designer and UX researchers.

### UX Designer @ RingCentral
Jan 2021 – Jan 2021 | Belmont, California, United States
- Designed the take-turn speaking feature for RingCentral Video using RingCentral design system. 
- Conducted interviews and user testing individually using usertesting.com. Analyzed research results then apply to different design iterations.
- Hosted brainstorming sessions with designers and other stakeholders to ideate scenarios and iterate on different design solutions.

### UI/UX Designer - Project @ Citroën
Jan 2019 – Jan 2020 | San Francisco Bay Area
- Conducted detailed market analysis and collaborated with the Citroen design team to design and innovate the autonomous vehicles experience in 2025. Created the interaction design for a touchscreen display, windshield display, and mobile app.
- Coding for the website of the team.

### Product Designer @ CohomeNow
Jan 2019 – Jan 2019 | California, United States
- In responsible of the website design of the company. Designed the marketing website and created a style guide.
- In responsible of the product concept development with the marketing team.

### User Experience Designer @ SAIC-General Motors-Wuling Automobile Co.,Ltd.
Jan 2018 – Jan 2019 | Shanghai, China
- In responsible of the vehicle interface design of electric car E300. Designed the homepage, charging page, and reversing page of the electric car E300 touchscreen with 2100 pre-orders within one month. Created high-fidelity prototypes for 50+ internal users to preview the car's interior and exterior plans.
- In responsible for the new BAOJUN strategy planning
- Designed for the startup animation of the car BAOJUN


## Education
### Master of Arts - MA in Web Design & New Media
Academy of Art University

### Certification in Artificial Intelligence
Stanford University

### Bachelor's degree in Industrial and Product Design
Tongji University


## Contact & Social
- LinkedIn: https://linkedin.com/in/ke-zhao-0b2734180

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Source: https://flows.cv/kezhao
JSON Resume: https://flows.cv/kezhao/resume.json
Last updated: 2026-03-25