Kept production timelines on target and acted as a liaison between multiple stakeholders, including clients, printers and mailing houses.
Developed systems to more efficiently organize assets, streamline processes, and track projects.
Designed engaging collateral, advertisements, publications, and indoor and outdoor signage, that aligned with company branding strategies and enhanced brand recognition.
Drove sales with effectively designed and user-friendly, marketing emails, banner and social media ads, landing pages and web sites.
Used innovative techniques to design interactive documents, forms and e-books.
Led projects to produce branding guidelines, style guides, and template systems that ensured brand consistency across all materials and platforms using a focused design approach.
Created high-level presentations, templates, promotional loops, animated videos and video slide shows.