Kept production timelines on target and acted as a liaison between multiple stakeholders, including clients, printers and mailing houses.

Developed systems to more efficiently organize assets, streamline processes, and track projects.

Designed engaging collateral, advertisements, publications, and indoor and outdoor signage, that aligned with company branding strategies and enhanced brand recognition.

Drove sales with effectively designed and user-friendly, marketing emails, banner and social media ads, landing pages and web sites.

Used innovative techniques to design interactive documents, forms and e-books.

Led projects to produce branding guidelines, style guides, and template systems that ensured brand consistency across all materials and platforms using a focused design approach.

Created high-level presentations, templates, promotional loops, animated videos and video slide shows.

Worked various contracts of all lengths.

Worked as the first on-site email designer/developer to create templates, emails and workflow processes for the emerging email team.

Increased site traffic and brand recognition with well-designed and effective marketing emails.

Improved social media engagement with both static and animated ads, carousels and stories.

Designed effective print collateral and in-store signage following strict brand guidelines.

Designed and coded newsletter and marketing emails that substantially increased clientele and drove traffic.

Managed email marketing databases and large mailings.

Served as a consultant regarding best practices, design consistency, and workflow process efficiency.

Worked on a team redesigning website architectures, interfaces, and components to improve user experience and align with company goals.