• Led design of the end-to-end experience of the Yohana web application.

• Owned full life cycle of design from envisioning, to concepting, to prototyping

and execution.

• Work with cross-functional stakeholders to synthesize design solutions from

ambiguous concepts.

• Collaborate with engineers to implement and rapidly iterate concepts.

• Define net-new features and contribute design elements to a design system.

• Rapidly prototype and contribute to usability testing to improve member experience. • Translate research insights into scalable solutions across native and web applications. • Drive and shape product features

• Facilitate and led cross-disciplinary meetings to create buy-in for product features

to address user pain-points.

• Embrace ambiguity and fluidly adapt in a fast-paced start up environment.

• Layout and User Interface design for Hyundai.com.

• Create high-fidelity final designs working with established design systems and patterns.

• Work with Project Manager and Creative Director to deliver concepts and ship designs.

• Empower the web design team by creating design templates to streamline projects.

• Primary designer of the CMS for a conversational marketing platform.

• Own and deliver concepts from wireframes to high-fidelity mockups and prototypes.

• Collaborate with various e-commerce platforms to optimize their user experience.

• Work remotely with a global team to ship designs.

• Create customer acquisition emails based on key consumer insights.

• Rapidly develop and test social media content based on consumer insights.

• Led internal project to re-conceptualize the acquisition email campaign.