Clients include - ROTHY'S, Everlane, UGG ~ Decker Brand, PJCC, Peek Kids

Industries : Fashion Lifestyle, Accessories, Kids + Baby, Non-profit

Specializations : Trend & Concept, Color Forecasting, Textile & Print Design, Marketing, Graphic & Web Design

Both a strategic and creative consultant through exploration and elaborating on design solutions to support the direction and focus for individual projects. Help co-create a unique visual language and one-of- a-kind art direction for product development.

• High level, strategic focus including big picture problem solving, workflow refinements, and staffing projections and planning.

• Partner with key stakeholders to distill the scope of work and create strategies to meet business needs. Establish best practices, document and practice them.

• Represent studio team by attending kick-offs, creative hand-offs, manager meetings, forecasting meetings, and database development and strategy sessions. Advocate for process, timing, and resources to produce accurate and quality work.

• Oversee the production phase of all print deliverables. Ensure quality control over the body of work.

• Contribute to definition and discussion of design and artwork solutions.

Both a strategic and creative consultant through exploration and elaborating on design solutions to support the direction and focus for individual projects. Help co-create a unique visual language and one-of- a-kind art direction for product development.

• High level, strategic focus including big picture problem solving, workflow refinements, and staffing projections and planning.

• Partner with key stakeholders to distill the scope of work and create strategies to meet business needs. Establish best practices, document and practice them.

• Represent studio team by attending kick-offs, creative hand-offs, manager meetings, forecasting meetings, and database development and strategy sessions. Advocate for process, timing, and resources to produce accurate and quality work.

• Oversee the production phase of all print deliverables. Ensure quality control over the body of work.

• Contribute to definition and discussion of design and artwork solutions.

Provided creative direction and leadership for a team of 25 designers with 6 direct reports. Defined consumer-centric aesthetics and outlined brand building strategy to drive market growth globally for color, print, and pattern.

• Increased global market share and profitability by aligning team to brand goals and increasing output.

• Restructured brand visual guides, providing cross-functional teams with optimal resources throughout product development lifecycle.

• Worked closely with Director of Strategy and HR on department re-organization initiative and re-aligned team members with optimal responsibilities, reducing overdevelopment 20% and securing significant cost savings.

• Retained top talent by re-defining roles and responsibilities, providing team members with clear guidelines and performance goals, enhancing succession planning, and boosting collaboration and morale.

Managed team of designers with 4 direct reports and provided creative direction and leadership across 8 categories. Identified and established creative partnerships and recommended improvements for workflow efficiencies.

• Increased department productivity by establishing critical deadlines and streamlining art approval processes.

• Received President’s Stock Award for implementing standardization processes across design teams and product performance excellence.

• Ensured all creative output met the brand filters and built solid partnerships with outside art studios.

• Facilitated design classes for multiple functional levels across Gap. Inc, (Gap, Banana Republic, Athleta, and Old Navy) through Merchant University program