• 6+ years experience spearheading design at Ladder, modernizing life insurance.
• Led complete redesign of core application, significantly improving conversion.
• Uncovered and resolved numerous user friction points through experiments and research.
• Drove key initiatives to remove need for medical exams and launch an agent program; iteratively improving the dashboard and increasing agent policy sales 5X.
• Managed team of 5 designers; grew design team from 2 to 12; helped company grow from 20 to 150.
• Instrumental contributor in rebranding and establishing design systems.
• Skilled at tackling complex user and business problems to ship high-quality, user-centric products.