2021 — Now

2019 — 2019

Shanghai City, China

Designed and conducted qualitative research on user behaviors to improve customer service experience

Developed in-house service blueprint to increase cross department communication and work efficiency

Analyzed competitive products and determined the strength and weakness of our product

2018 — 2018

New York

Designed and executed 5 marketing campaigns

Created social media contents, including posters, copies and videos, for clients based on data analysis

Assisted clients in developing and maintaining brand imagery

2016 — 2016

Shanghai City, China

Launched an H5 Campaign and assisted client to add more than 200 followers to its Wechat official account

Analyzed the market data of H5’s campaign and submitted the final report to the client

Participated in the preliminary planning of Marriott campaign

New York University

Rutgers University

Waubonsie Valley high school