• Managed the design team to revamped the WICC official website to update program information and better reflect the organization's professional image.

• Improved the design speed by 38% by establishing an expandable design system and workflow in Figma.

• Increased the on-time task completion rate to 90% through organizing weekly meetings to facilitate the collaboration between the design and technical teams.

• Completed high-fidelity prototypes for 7 key interfaces independently using Figma, which boosted the monthly website traffic to more than 6,000 visits and extended the average user visit duration to 5 minutes.

• Conducted systematic interviews a focus group of 15 to create the long-distance relationship support app Glimpse. Utilized affinity mapping to analyze and summarize patterns, trends, and user needs to iterate on early design concepts, which leads to an 26% NPS increase.

• Designed the information architecture and user flows that offering users various ways to create common topics and record shared memories after 3+ rounds of brainstorming based on interview insights and technical constraints.

• Collaborated effectively with the dev team to ensure project transparency and immediate feedback through weekly team meetings, shared design prototypes via Figma, and managed code with Git for smooth design-to-development hand-off.

• AutoPilot Feature: Proposed and launched the AutoPilot feature by analyzing over 280 user suggestions to identify the need for template-free summaries; self-taught prompt engineering to independently develop and test multiple GPT models, finalizing the prompt that brought the feature to life. The feature now boasts a 91.67% satisfaction rate—5.4% higher than the average of other templates—with an output summary sharing rate of 50.68%.

• Template Selection Interface Upgrade: Optimized template selection UX by analyzing user feedback and launching the company’s first survey to 10,000+ users. Provided low-fidelity design options based on 30+ survey responses, which influenced the final design for significant visual clarity improvements.

• UI Design: Designed high-fidelity UI interfaces using Figma, including an audio import guide informed by market research on popular audio storage apps, available to the app’s 190,000+ user base to support common audio import scenarios.

Recommendation letters available upon request.