# Lauren Ashman

> Product Designer

Location: City of Cape Town, Western Cape, South Africa
Profile: https://flows.cv/laurenashman

Design thinker, mentor and leader with 14+ years of experience in the creative field. I have spent the last 9 years working in online payments and integrations for mobile, loyalty earning, eLearning, and at present, designing for complex data model platforms. I am passionate about creating and contributing towards end-to-end immersive and interactive experiences that can span outside of the digital product space, and touch how we experience day-to-day situations, and real life interactions around us.

Currently working in the financial data space, helping to grow and drive the product design life cycle. Creating experiences that give a diverse group of users a more fluent approach when accessing investment data.

## Work Experience
### Product Designer @ Quintessence
Jan 2023 – Present

### Product Designer / Design Competency Lead SA @ Yoyo
Jan 2018 – Jan 2022

### UI Designer @ Yoyo
Jan 2017 – Jan 2018 | Cape Town Area, South Africa
UI - Designing of mobile apps for IOS, Android and React Native. UX - Implementing the best User Experience and User interface practices across platforms for optimal flow and and ease of use.

### UX Designer / Creative Lead @ The LRMG Performance Agency
Jan 2013 – Jan 2017 | Cape Town Area, South Africa
Designing visual interfaces for online learning solutions and eLearning platforms. 
Creating concepts / Responsive design / Mobile design / Printable and online guides / Researching design trends / Innovating / UX design.

Working in an Agile manner. Lead designer in projects while mentoring interns/junior graphic designers.

### Digital Designer @ Photodeli
Jan 2012 – Jan 2013

### Graphic Artist - Woolworths kids range @ Seardel Group - Dermar Designs (Woolworths clothing supplier)
Jan 2011 – Jan 2012
Designing of clothing prints for Woolies Kids, RE: and Firefly brands.

### Graphic Designer @ Rainbow Experiential Marketing
Jan 2010 – Jan 2011
Designing for Mandela Rhodes Place Hotel, Rainbow Experiential Marketing and The Rainbow Room Jazz club.

### Graphic Designer / Printing assistant @ Half Circle Design & Print
Jan 2009 – Jan 2010 | Cape Town CBD

### Graphic Designer / Reception / Personal Assistant @ The Rental Cafe - Letting Agency
Jan 2009 – Jan 2009


## Education
### Certificate in Design for Humanity: A New Perspective on User Experience
Udemy Alumni

### Certificate in User Experience Design in UX
Red & Yellow Creative School of Business

### Certificate in DTP/Graphic Design in DTP/Graphic Design
City Varsity School of Media and Creative Arts

### Matric
Rustenburg High School for Girls


## Contact & Social
- LinkedIn: https://linkedin.com/in/lauren-ashman-45165a3a
- Portfolio: https://laurenashman.notion.site/Hi-I-m-Lauren-6cf2945b38f4400c921ebd054fd55cf5
- Behance: https://www.behance.net/laurenashman

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Source: https://flows.cv/laurenashman
JSON Resume: https://flows.cv/laurenashman/resume.json
Last updated: 2026-03-31