Provide creative direction and apply design-systems thinking to help Meta teams deliver on-brand, global marketing materials across all media by providing feedback as projects develop – from concept-phase through shipping. Brand Review submissions include: high-visibility events, OOH campaigns, websites, TV ads, social content, emails, printed signage and swag.
Work closely with brand designers to establish and uphold consistency for foundational elements; logo suites, color, typography, photography and film, animation, data visualization, icon and illustration styles and usage.
Help augment and refine the Meta Brand Portal by identifying how existing brand guidelines can be improved.
Collaborate with cross-functional partners in Design, Legal, Brand Strategy, Brand Ops and Brand Governance to ensure consistency.
Support Brand Governance team by training other Brand Review SMEs on best-practices, protocol and giving design feedback.