# Leny Szu-Chen Lin

> UX/UI Designer at Facebook

Location: New York City Metropolitan Area, United States
Profile: https://flows.cv/leny

Leny Lin is Senior Product & UIXUI Designer with years of experience and a wide range of skills. The diverse cultural background and experience strengthened her creativity thinking and helped her become a multidisciplinary strategic designer. Over the past years she has helped companies and clients connect their business goals and user needs by delivering well crafted high performing products.

## Work Experience
### UX/UI Designer @ Facebook
Jan 2018 – Jan 2020
As part of Business Engineering and Partner Solutions team, we work on digital surfaces that enable business growth. Built Facebook Marketing Programs & Platforms, the program is now in 40 countries and cover 90% of global Facebook agency revenue. Works include wire-framing landing pages, user experience for internal tools, creating technical how-to steps, white board concepts, to creating low-to-high fidelity wireframe prototype.

### UX/UIDesigner @ Utility
Jan 2018 – Jan 2018
Lead design engagements and drive the design direction. Consulted clients on UX solution and product strategy. Built wireframes and information architecture for mobile apps, software and websites. Help build a human-centred design culture and establish the design process.

### Visual Designer @ BigEyedWish, LLC
Jan 2016 – Jan 2017 | New York
Designed responsive landing pages, digital email campaign templates and interactive digital advertising material. Created design campaigns, including website, email, merchandise, OOH print, web banners and social creative content. Developed all aspects of the brand launch. Including e-commerce responsive website, packaging development, social creative, gifs, videos and EXPO collateral.

### Designer @ Ringly
Jan 2016 – Jan 2017
Concept and execute designs for Ringly marketing and advertising materials. Convey design ideas via sketches, storyboards, and high-fidelity mockups for website. Support and collaborate with the development team to assure a high quality of visual and UX design. Contribute to ongoing maintenance of our design workflow and assets.

### UX/UI Designer @ ParkAlong
Jan 2015 – Jan 2016 | Greater New York City Area
Create the identity system for start-up company, ParkAlong. Design across the entire application process from IA, UX, UI to IxD Design, establish standards, prototype, and design                                       promotion within various mediums.

### Designer @ YOWdesign
Jan 2014 – Jan 2015
Visualize ideas and concepts, branding strategies, cross-field design, exhibition planning. Work within                                      several media, such as in print, packaging, social media or website. Worked with independent brand Urban Prefer, Palomar, Jadeco.

### Visual Designer @ The Who advertising firm
Jan 2012 – Jan 2013
Marketing planning, convey a message using visual design deliver to audience for clients. Research the target audience and take into account social, cultural, and physical factors when creating works.Worked with Ministry of Economic Affairs - Taichung Software Park.


## Education
### Master of Science (M.S.) in Visual Communication Design
Pratt Institute

### Bachelor of Arts (B.A.) in Advertising & Public Relationship
Fu Jen Catholic University


## Contact & Social
- LinkedIn: https://linkedin.com/in/lenylin

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Source: https://flows.cv/leny
JSON Resume: https://flows.cv/leny/resume.json
Last updated: 2026-03-29