Experience
2025 — Now
2025 — Now
Dallas, TX
Industries: shipping and printing (design lead), healthcare
• Lead end-to-end design strategy and delivery across complex enterprise engagements in healthcare and shipping, translating ambiguous client needs into executable product visions that align user outcomes with measurable business value
• Apply an AI-augmented design methodology to accelerate ideation, research synthesis, and concept generation, compressing timelines without sacrificing quality and positioning IBM as a forward-thinking partner in digital transformation
• Orchestrate collaboration across IBM consultants, client full-time employees, and competing agency designers, building the relational infrastructure and communication rhythms that allow multi-vendor teams to deliver as one cohesive unit
• Mentor and coach designers through tailored delegation and consistent feedback, aligning individual growth goals with project needs and leaving every team measurably stronger and more capable than at engagement start
• Connect design decisions to business viability by embedding deeply into client operations, creating strategic narratives (including SOW-securing "golden threads") that demonstrate how design outcomes drive revenue retention and product expansion
2024 — 2025
Dallas, TX
Industries: shipping and printing (design lead)
• Directed design strategy and team performance across a complex enterprise engagement, translating ambiguous client needs into a clear, executable design vision that aligned business goals with user outcomes
• Served as the primary design lead and day-to-day client liaison, rapidly building credibility with senior stakeholders and earning trust as a decisive partner on high-priority product decisions
• Identified and resolved cross-team process friction across IBM consultants, client employees, and a competing agency, fostering a collaboration model that elevated delivery quality and protected the client relationship
• Delivered regular performance coaching and tailored feedback to designers, actively supporting their career growth while ensuring project standards remained consistently high
• Contributed to client market development by connecting design outcomes to broader business value, creating a pathway for expanded engagement and contract continuity
2023 — 2024
Dallas, TX
Industries: shipping and printing (Design lead)
• Led end-to-end engagement management for a multi-year B2C and B2B digital product initiative, owning design decisions from discovery through delivery while balancing robustness, time-to-market, and cost sensitivity
• Coached and delegated work to a team of designers with intentionality, aligning assignments to individual growth goals and strengthening both team capability and project output simultaneously
• Established transparent feedback channels and communication rhythms that gave engineering and client stakeholders consistent visibility into design progress, reducing ambiguity and accelerating decision-making
• Translated complex client business needs into clear implementation strategies, acting as the bridge between design thinking and technical feasibility across a cross-functional, multi-vendor team
• Proactively pursued external thought leadership, including being selected as one of five speakers to represent Dialexa at a company-wide event, demonstrating expertise in design strategy and client delivery
2021 — 2023
Dallas-Fort Worth Metroplex
Industries: money exchange, telecommunications, automotive, shipping and printing
• Owned major design components across enterprise-scale product engagements, delivering client-ready work independently while contributing to broader design system development and cross-functional alignment
• Built lasting relationships with client peers by embedding deeply into their business context, becoming a trusted go-to for design input and a recognized subject matter expert on the team
• Led and facilitated cross-functional working sessions, driving alignment between design, engineering, and client stakeholders through clear, compelling communication and well-structured documentation
• Mentored junior designers through formal shadowing and day-to-day guidance, creating onboarding resources and knowledge-sharing practices that strengthened overall team performance
• Applied a diverse toolkit of research, UX architecture, and interaction design methods to solve complex product problems, consistently delivering solutions that balanced user needs with business viability
2020 — 2021
Dallas-Fort Worth Metroplex
Industries: recruiting/HR, biotech, money exchange
• Contributed to high-impact product engagements across recruiting, biotech, and money exchange industries, developing a broad design toolkit and growing expertise in solving complex user problems across domains
• Delivered work that was consistently client-ready, presenting design solutions with clear rationale and adapting communication style to different audiences from engineering teams to executive stakeholders
• Collaborated proactively with cross-functional teammates, embodying a team-first mindset and contributing to a positive, high-performance team culture recognized by peers and project leads alike
• Developed growing specialization in digital product design by identifying trends, applying new tools and methodologies, and taking initiative on tasks beyond assigned scope to support team delivery
• Participated in recruiting and onboarding efforts, helping build the team culture and sharing institutional knowledge with incoming designers
Education
UC Santa Barbara
Bachelor’s Degree
Københavns Universitet - University of Copenhagen