Lester leads SafeRide Health’s international product design team. HIs perspective on user empathy and product accessibility aims to transform healthcare for our nation’s underserved communities.

While at SafeRide, Lester has brought a respected design voice to a multidisciplinary product team and engineers.

Develop user workflows and personas for AdTech media platform and UX and UI product interface for AI Resolve payment and reconciliation ad buying and media program management application. Create design system assets, components, templates and animated interactions in Adobe XD for product to dev handoff. Platform serves as a Dynamic Media Portal for Home Depot and CPO Commerce supplier chain.

Brand Collective Design is a digital branding studio specializing in brand strategy, content creation, and custom digital experiences in technology, healthcare and education.

• Lead teams of brand strategist, writers and designers to your brands into a valuable customer experience and lead generating community.

• Lead brand and marketing facilitation sessions consisting of multidisciplinary team members to identify messaging strategies for customer acquisition and activation landing pages.

• Provide creative mentorship for designers at all stages of their careers. Give guidance for portfolio reviews, transitional advice from IC designer to a creative manager and advise on career goals.

Selected for the American Institute of Graphic Arts (AIGA) 2020 mentorship program which pairs designers with experienced directors to provide professional advice, motivation and career guidance. Mentored product designers and brand designers as they looked to advance their career or make a shift in their career path.

Visionary story teller for social innovation at Medic Mobile, a global mHealth social enterprise. Development and implementation of Medic Mobile’s brand platform across interactive web messaging, print communications, and product user interface. Creation of visual stories for Human Centered Design and personas from under-served communities in low income countries.

Brand oversight for web application and directed product and service designer to ensure consistent brand system implementation. Led brand strategy sessions in Asia to build cultural context for product and company branding.

Led collaborative design teams and ideation sessions involving communication messaging, user experience, product development and strategic mapping of work-flows relating to mobile technologies for community health workers spanning Africa, Asia, and Latin America.

An advocate for social innovation design in global health equality.

Partnered with product managers, developers and service designers to increased intuitive usability for 26,000+ health workers requiring multi-language translations by designing cross-cultural iconography for communications and an Android mobile web application.

Problem solved product migration from a health-condition application to a patient-centric mobile first web application for data base population tracking to increase product usability from 30 health facility users to 26,000+ health workers on mobile devices.

Created a designer-to-developer handoff workflow by implementing the first product UX and UI interface design process into the product development roadmap using, wireframes prototypes, pixel perfect mockups in Sketch, and user-testing in Invision.

UX and interaction designer for Cisco Internet of Everything destination and thought leadership web platform. Data visualization UX for Cisco's "Value at Stake” data survey and Internet of Everything Economy. Mobile responsive design for IoE web platform.

Autodesk Fusion 360 | SIM 360 | PLM 360 cloud based products mobile first concept development and design for 360 community hub and forums.