Lead design of a lightweight CRM MVP, integrating AI-assisted form optimization, automated data entry, and predictive order tracking to streamline SMB workflows.

Develop scalable design systems and rapid prototypes to support both B2C and B2B use cases.

Optimized Salesforce CRM form fields and workflows, reducing redundancy and improving data organization by 25%, supporting Ford’s direct sales transition in North America and Europe.

Collaborated with cross-functional teams to accelerate design iteration by 30% through rapid testing and feedback, driving sales and revenue growth.

Scaled and developed the MVP framework, focusing on lo-fi and medi-fi workflows, supporting the Series B funding round and the company's mission to make robotic automation more affordable.

Established a design system for software and hardware platforms, improving design consistency by 30% and ensuring seamless user interactions with Mantis Robotics' fenceless robotic systems.

Improved product usability by 20% by streamlining workflows and collaborating with product managers, engineers, and stakeholders to iterate quickly based on user feedback, contributing to safer and more efficient robotic deployments.

Collaborated across teams to optimize the design of the robotic control systems, ensuring they were user-friendly and adaptable for human-centered industrial workflows.

Enhanced design iteration efficiency by reducing prototyping cycles by 25%, leading to quicker delivery of product updates and features.

Redesigned community site to improve engagement and information access, achieving SUS score of 82/100.

Incorporated a CMS, streamlining content updates for non-technical staff and increasing operational efficiency by 25%.

Redesigned the mobile/web experience, reducing task completion time by 15% through iterative usability testing and ensuring a seamless user journey.