• Played a key role in designing Google’s first Business Messages product from its inception to launch contributing to growth of 10M users monthly

• Spearheaded design of new and existing Business Message entry points, allowing the program to scale via messaging traffic (10x increase) and brand adoption (14x growth)

• Developed new templated conversation design system that streamlined and automated critical user journeys for large businesses. This resulted in prioritization on the product roadmap, engineering buy-in, and resource allocation for its development

• Led the design of Google’s proprietary Ad Sales CRM mobile app, supporting complex sales hierarchy structures, multi-user views & rich dashboard visualizations for tracking of sales targets

• Managed product design team and oversaw all interaction and visual design across iOS and Android platforms

• Revamped internal design processes which significantly increased efficiency in workflows, improved feedback loops, and integration of multi-disciplinary team members for increased collaboration

• Crafted and coded high fidelity interactive prototypes to explore design concepts and get early feedback from users

• Produced user journey maps to identify user frustrations across multiple touch points, UX debt, and opportunities for improvement

• Worked in tandem with Lead PM to brainstorm, define, and prioritize new features for product roadmap

• Facilitated workshops to establish design principles for product team

• Created product vision prototypes to unify singular features into a cohesive ecosystem to communicate larger strategy to senior team

Led all UX for LivingSocial's Merchant Center platform and was responsible for complete rehaul of Merchant Center iOS app with new features and improved flows

Clients: Verizon, Ameriprise, Weil, HP

McCormick, Microsoft, Nike

UX design lead for first Microsoft Surface product launch website and support site