# Linying Shangguan

> Design Strategy

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/linying

San Francisco Bay Area-based designer who subscribes to the belief that Design should be Purposeful, Human-Centered and relevant to the core Business.

## Work Experience
### Staff Product Designer @ ByteDance
Jan 2026 – Present

### Lead Product Designer @ ByteDance
Jan 2025 – Jan 2026

### Mentor @ adplist.org
Jan 2022 – Present

### Senior Product Designer @ Intuit
Jan 2022 – Jan 2025 | Mountain View, California, United States
Generative AI @Mid-Market Segment, QuickBooks

### Product Designer @ C3 AI
Jan 2021 – Jan 2022
Leverage Machine Learning in SaaS to maximize business value for Fortune 500 across industries of finance, supply chain, oil and gas, energy and sustainability.

### Founding Designer @ RedCircle Inc
Jan 2020 – Jan 2021 | San Francisco Bay Area
- Led end-to-end design of self-serve Ads Manager platform between advertisers & podcasters, achieved 25x MOM ads revenue growth 
- Led the podcast hosting platform design, conducted user interviews,  competitive research, user personas, affinity mapping and usability  testings, successfully elevated monthly downloads from 5M to 24M

### UX / Product Designer @ Pony.ai
Jan 2019 – Jan 2020 | San Francisco Bay Area
- Designed for scale - 5x user growth
- Iterated rapidly on Business Insights platform
- Designed corporate’s website https://pony.ai with Responsive Web Design (mobile-first) during Toyota’s $400M investment
- Kicked off design documents such as UI design component library, design specs, and PRD
- Integrated complex functions from Perception, Map, PnC, and Data to easy-to-use products
- Successfully proposed a brand-new interaction approach for planning decision annotation
- Designed Visual Identity such as logo and offline materials

### UX Designer @ Fanboard
Jan 2018 – Jan 2019 | Atlanta, Georgia, United States
- Researched, designed and prototyped a more AR mobile (iOS) engaging experience for Minor League Baseball fans
- Facilitated the team to get the seed round investment
- Led dashboard and visualization tool design to gather customer insights

### UX Design Lead @ Georgia Institute of Technology
Jan 2018 – Jan 2018 | Augmented Environments Lab
- Led a team to design and develop an AR mobile (iOS) app for creating artworks collaboratively in public squares
- Led design of an award-winning developed project Hingama - a meditation mobile (Android) app that helps students to track their mental health and relieve stress by listening to meditation media
- Led design of project SecondBuy, a mobile (iOS) app which helps new students at campus to find a second-hand bike
- Interpreted user needs by conducting interviews, surveys, field studies, cognitive walkthrough, and usability testing
- Coauthored publications about Influences by emerging media on CHI PLAY 2018 and IEEE ISMAR 2018

### Graduate Research Assistant @ Georgia Institute of Technology
Jan 2018 – Jan 2018 | IMAGINE Lab
- Created 3D architectural models and vegetation of GT Campus

### User Experience Designer @ Guidewire Software
Jan 2018 – Jan 2018 | San Francisco Bay Area
- Worked with cross-functional teams for an in-house CX tool
- Reduced cost by reaching out to the end-users faster and shortening recruiting process

### User Experience Designer @ BitTiger
Jan 2016 – Jan 2017 | San Francisco Bay Area
- Designed for an E-commerce company, who published the website of China's Macys
- 10x followers by managing the Wechat official account
- Prepared instructions for hundreds of design students

### Intern @ Hyundai Motor Company
Jan 2013 – Jan 2013 | Beijing City, China


## Education
### Master's degree in Human Computer Interaction
Georgia Institute of Technology

### Master's degree in Mechatronics
Zhejiang University


## Contact & Social
- LinkedIn: https://linkedin.com/in/gabysg

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Source: https://flows.cv/linying
JSON Resume: https://flows.cv/linying/resume.json
Last updated: 2026-03-30