# Linzi Berry > Product Design Director; Design Foundations Location: Walnut Creek, California, United States Profile: https://flows.cv/linzi An interactive designer living on the outskirts of Oakland. My passion is balancing user experience, design and business challenges to deliver a high quality product that is beautiful and smart. I inspire, lead and delegate with optimism and energy, and take full responsibility for my team and their success. I am a charismatic cultural force for good, truly believing in nurturing the positive spirit of an organization and its people. Skills: Visual Design, UX Design, Interface Design, Information Architecture, Design Strategy, Project Management, Team Mentoring and Leadership ## Work Experience ### Product Design Director, Design Foundations @ Discord Jan 2025 – Present Design Systems, Creative Systems, Accessibility & Brand in Product ### Senior Product Design Manager; Design Systems @ Discord Jan 2023 – Jan 2025 | San Francisco Bay Area ### Senior Product Design Manager; Design Foundations @ Lyft Jan 2020 – Jan 2023 | San Francisco Bay Area Manage the Design Systems, Illustration and Quality + Accessibility Teams ### Product Design Manager; Design Systems @ Lyft Jan 2018 – Jan 2020 | San Francisco Bay Area Manage the Design Systems Team: Design and oversee Android, iOS and Front-end Web. ### Product Designer – Design Systems Lead @ Lyft Jan 2017 – Jan 2019 | San Francisco Bay Area Define the look & feel for all mobile products that raises the bar for visual design quality and connects product more closely to our brand Defined a design, development, adoption, and migration process with my designers and engineers & maintain a status sheet to be shared externally for all of the product to have a shared understanding of priorities, completion, and upcoming work Work cross-functionally to design "Attributes" for all Lyft Products including: Color, Iconography, Elevation, and Typography • Defined accessible color sets used in componentry to better serve our user’s diverse visibility needs • Created a type set and icon sizes that are designed for readability and legibility at handheld and mounted distances Work cross-functionally to design Components for all Lyft Products including: Buttons, Overlays, Text Fields, Layout and Selection Controls • Reusable components increase productivity and quality by allowing for designers & engineers to focus on larger user experience issues Write company-wide design system documentation Spread awareness of the design system in the company by presenting, attending office hours, teaching classes and critiquing work from a variety of teams in the Design Leadership Team reviews ### Associate Design Director @ Odopod Jan 2014 – Jan 2017 | San Francisco Bay Area Lead strategy, interaction and visual design, and worked closely with development on a full redesign of Audemars Piguet’s website and boutique iPad app. Created future product visions for Redbox, Minted and PogoTec including prototypes and user testing. Worked with small teams on many projects including Tesla Energy, Hennessy Academy – an online interactive masterclass, Genentech’s 40 Defining Moments publishing platform, and rapid design sprints for Caavo’s television interface and remote. ### Senior Art Director @ Odopod Jan 2014 – Jan 2014 Led strategy, interaction and visual design for a large confidential project with Google Glass and a small web news start-up, Ozy ### Art Director @ Odopod Jan 2009 – Jan 2014 | San Francisco Bay Area Worked with small teams on many projects including a full redesign of SpaceX.com, Hawaiian Airlines’ island guide and booking flow, and Fitbit’s user dashboard. ### Web Design Intern @ Big Spaceship Jan 2008 – Jan 2008 ### Motion Design Intern @ VH1 Jan 2007 – Jan 2007 ## Education ### Bachelor of Arts in New Media Design Rochester Institute of Technology ## Contact & Social - LinkedIn: https://linkedin.com/in/linziberry - Portfolio: http://www.linziberry.com/ - Portfolio: https://medium.com/@linzibergmann --- Source: https://flows.cv/linzi JSON Resume: https://flows.cv/linzi/resume.json Last updated: 2026-04-13