# Lisa B. > Design Strategist - Rehumanizing work through thoughtful technology design Location: United States, United States Profile: https://flows.cv/lisab I work at the intersection of enterprise AI strategy and user experience design at Adobe, translating emerging AI capabilities into practical workforce solutions. My work spans strategic initiatives including innovation incubation programs, AI success frameworks, and governance for enterprise AI. I specialize in making complex technical concepts accessible and actionable, creating educational resources, evaluation methodologies, and strategic frameworks that help organizations move AI projects from experimentation to scaled production. With a background in UX strategy and service design, I bring a human-centered lens to enterprise AI architecture, focusing on how organizations can adopt AI systems that are both technically sophisticated and genuinely useful. ## Work Experience ### Sr. User Experience Strategist @ Adobe Jan 2024 – Present | San Jose, CA Senior UX Strategist on the Digital Employee Experience team. Driving employee-focused workplace technology solutions at Adobe. Focus Areas: • AI-powered workplace experiences • Next-generation workflow tools • Employee experience design ### Sr. Service Designer @ Atlassian Jan 2023 – Jan 2024 AI Assistant tools - Worked with the customer support services and technology teams to build knowledge search tools that leverage NLP and LLM capabilities to aid support engineers in finding knowledge to help resolve customer issues quickly and reduce TTR. ### Service Design Strategist - Carelon Behavioral Health @ Elevance Health Jan 2022 – Jan 2022 Led research, journey mapping, and service blueprinting for the behavioral health treatment pre-certification process at Carelon Behavioral Health. ### Service Design Strategist - Connected Experience, Clinical @ Elevance Health Jan 2021 – Jan 2022 Collaborated with Clinical Associate Operations teams to analyze and orchestrate design strategy for new product initiatives. ### Design & User Research Manager @ Child Welfare Digital Services Jan 2018 – Jan 2020 Led a diverse team of 16 researchers, designers, content strategists, and front-end developers to establish best practices, set quality standards, refine and improve processes and outcomes for building the CARES platform- a system used by county workers statewide who are devoted to the safety, permanency, and well-being of children at risk of abuse, neglect or exploitation. ### Lead User Experience Researcher @ RevUnit Jan 2016 – Jan 2018 Defined research approaches, educated teams on methods, and led UX research for innovative technologies like AI in the retail sector. I also established standards for gathering user insights to inform our design process, leading to successful projects with major clients like H-E-B and Walmart. ### Senior UX | Product Designer @ projekt202 Jan 2015 – Jan 2016 • Conducted user story discovery and created wireframes and prototypes to enhance user experience and efficiency of flight and ground operations software suites. • Guided stakeholders through lean UX product design and collaborated closely with developers in agile project lifecycle. ### User Experience Consultant @ Slalom Consulting Jan 2012 – Jan 2015 Led complete UX process for employee intranet design at Mary Kay Corp, creating new design language and workflow for SharePoint platform upgrade. Conducted design and research for various projects at AT&T, including buy-flow UX analysis, competitive analysis, and CX research for visioning project. Designed UI for AT&T's internal mobile app for branding division. ## Education ### Bachelor of Science Program in Biology/Psychology Bowling Green State University ## Contact & Social - LinkedIn: https://www.linkedin.com/in/lisabaskett --- Source: https://flows.cv/lisab JSON Resume: https://flows.cv/lisab/resume.json Last updated: 2026-04-07