# Lisa Platt > Founder focused on immersive experiences & advocacy | Global product design executive getting to great outcomes through great people | B2B & B2C background scaling & upleveling organizations to unlock business potential Location: San Francisco, California, United States Profile: https://flows.cv/lisaplatt My global design leadership experience extends across businesses serving a diverse user base—enterprise, SMB and consumer—with deep expertise in SaaS environments leading teams through complex design challenges for data-centric products with sophisticated analytic and productivity tools. Throughout my career, I’ve led up to 30-member+ multidisciplinary global design teams, including research and marketing design. I’ve scaled and developed my organizations into high-functioning product partners, elevating design’s influence in the co-creation of innovative business solutions. Having headed design in diverse environments—from early-stage to growth companies through mature organizations—I have strong command of the design requirements and business realities at various phases along with a holistic product perspective. I enjoy helping teams solve hard problems and make smart design decisions. As a pragmatic design leader, I position practical user application—and outcomes—at the forefront of thinking to deliver meaningful customer efficiencies and measurable business value. I serve as a strong coach, empowering leader and collaborative influence for my organization and the broader enterprise—with a concerted focus on: • Building diverse, cohesive teams and a supportive culture—rooted in transparency and trust—where communication is open and feedback is rich • Establishing a clear vision and operating foundation—with the structure, talent, training and tools to thrive and deliver the best possible user experience • Unifying cross-functional teams with shared vision, purpose and objectives for productive engagement • Nurturing talent and providing the runway for design leaders to apply their domain expertise while creating learning opportunities to expand capabilities • Raising the bar for design excellence and harnessing individual talents to optimize outcomes • Forging deep GTM connections and advancing data-driven rigor to inform investment decisions and measure impact I’m also a strong DEI champion, instituting organizational practices that promote team diversity and enable underrepresented groups in tech to accelerate career advancement. ## Work Experience ### Founder @ Path and Story Jan 2025 – Present ### Head of Product Design @ Retool Jan 2024 – Jan 2025 | San Francisco, California, United States ### Senior Director, Product Design @ Splunk Jan 2021 – Jan 2024 Led a talented design and research team focused on driving UX advancements for our Observability product suite, a performance monitoring system for IT infrastructure, applications and services. Steered buildout and launch of two products that fueled new market expansion and integrated six disparate applications into cohesive end-to-end experience together with core platform. Addressed churn challenges by driving adoption across key customer journeys by restructuring multi-disciplinary product development process with learn/build loops. ### Director, Product Design @ Twilio Inc. Jan 2020 – Jan 2021 | San Francisco, California, United States Scaled organization by 2.5X to meet skyrocketing business demands through digital market shift while sustaining high employee engagement (90%)—and improving manager effectiveness (95%)—amid pandemic in organization with historical in-office culture. Evolved service-centric team into proactive, strategic partner with UX at the center of product dialogue, holistic design approach and coordinated cross-functional efforts. Instilled customer confidence through new UX security measures that reduced bad actor communication traffic by 94%. ### Head of Design @ Amplitude Analytics Jan 2018 – Jan 2020 | San Francisco Bay Area Scaled organization by 3X, drove UX enhancements that fueled annual recurring revenue by 2X to $100M while enabling expansion into enterprise, and led buildout of design system. Facilitated development of next-generation product vision that helped company secure Series D funding and ensure successful go-public effort ($5B valuation). ### Director, UX @ PlayStation Jan 2017 – Jan 2018 | San Francisco Bay Area Helped secure increased investment in underpenetrated mobile app to capitalize on shifting gaming trends and drive deeper user engagement across platforms, which fueled 2-year, monthly active user growth by 42%. Drove design of end-to-end TV streaming experience that increased trial conversion rate by 35%+. ### Manager, Product Design @ New Relic Jan 2014 – Jan 2016 | San Francisco Bay Area Steered UX evolution for mono- to multi-product portfolio expansion. ### UX Leader @ GE Capital Jan 2011 – Jan 2014 | Van Buren Township, Michigan Led large-scale design initiatives in the commercial banking space. ### Earlier Career @ Creative Brand Direction & Marketing Design (In-house & Agency) Jan 2000 – Jan 2011 Progressed up the design ranks, serving as the Creative Director for Detroit’s Chamber of Commerce and its 12 sub-brands and later transitioned into UX as the Director of Interactive at Skidmore Studio, shaping cross-channel digital experiences for clients. ## Education ### BS in Architecture, Graphic Design University of Michigan ## Contact & Social - LinkedIn: https://linkedin.com/in/lisaplatt - Portfolio: http://www.lisaplatt.com --- Source: https://flows.cv/lisaplatt JSON Resume: https://flows.cv/lisaplatt/resume.json Last updated: 2026-04-13