•Improved communication efficiency between teams by creating integrated journey map template and flow charts for cross channels eCommerce experience flows.
•Delivered prototype design variations for A/B testing to increase conversion rate.
•Increased international sites rollout time 500% by creating design specifications for the development team to produce re-usable responsive web components.
•Designed home pages and 20+ major product pages for Webex.com and CiscoSpark.com. Worked closely with groups across global to deliver wireframes, responsive design, specifications, image assets and product QA.
•Reviewed design and provide feedback for the design that produced in our team.
•Defined UI design guidelines in typography, color and composition for WebEx.com and CiscoSpark.com.
•Designed the UI style for WebEx.com eCommerce sites. The new structured and styled buy-on-line flow increased online sales by 15%.