• Led end-to-end design and experience strategy for Adobe GenStudio, defining high-impact AI content marketing use cases and turning ambiguous problem spaces into shippable MVP workflows with clear

agentic AI quality bars and evaluation criteria.

• Led product strategy and drove alignment on MVP and output-quality tradeoffs to keep delivery viable under tight timelines.

• Designed human-centered Agentic AI workflows that balanced system-initiated intelligence with marketer control, reducing manual effort while preserving brand intent and creative judgment.

• Led design on multiple AI projects, including Generative AI Studio (Google I/O '23 Developer Keynote), Vertex AI Vision (Cloud Next ’22 Keynote)

• Translated complex technical requirements into elegant user experiences by building effective conceptual and mental models

• Aligned stakeholders on a shared vision and influenced engineering teams to execute them

• Led the design of the end-to-end user journeys for dynamic construction

flows for both display and video ads.

• Balanced effective user experience with fast speed, resulting in positive

customer feedback and revenue growth of 30% per week

• Revamped workflow and information architecture to navigate ambiguous

problem spaces and shape strategic directions

• Spearheaded redesign of project management app with new onboarding

experience and task detail page

• Designed a meeting app on Enterprise WeChat with a stellar feature:

suggesting the best time and place for easy scheduling

• Designed a mini-program on China’s top messaging app WeChat to

reduce user effort on sharing and browsing tasks

• Created design solutions for a large (100,000+) user base

• Led design for a conversational AI training platform by reducing task

times by 68% and improving users’ subjective satisfaction by 139%.

• Conducted usability testings, improved information architecture, and

revamped visual style using HTML, CSS, and Less.

• Designed Voice User Interface (VUI) of Alexa skill for error prevention