# Lord Gerald Marapao > Media Optimization Associate @ WPP Media (Formerly GroupM) Location: Wayne, New Jersey, United States Profile: https://flows.cv/lord ## Work Experience ### Media Optimization Associate @ WPP Media Jan 2024 – Present | New York, New York, United States ### Owner @ Great Minds Seminars Jan 2023 – Present - Plan new promos based on factors within the current competitive landscape such as pricing, customer base, and competitors - Research new audiences who may need specific continuing education requirements so Great Minds Seminars can offer more courses - Administer the seminar online to ensure the speaker and attendees do not have any technical issues - Provide customer support and address inquiries effectively - Collaborate with my business partner to identify and resolve any technical issues that happens during the seminar. ### Compliance Officer @ Excellent Homecare of NJ Jan 2022 – Present - Perform compliance audits based on company's protocols and improve business processes if necessary - Maintain up to date with documentation and policies related to the company's business activities ### Payroll Processor @ Excellent Homecare of NJ Jan 2021 – Present - Process each individual therapist's service units and hours on a bi-weekly basis - Calculate mileage claims by individual therapists for payroll - Verify attendance of each staff by coordinating with them regarding service dates ### Biller @ Excellent Homecare of NJ Jan 2020 – Jan 2021 | Wayne, New Jersey, United States - Improved the billing system so data recording can be more efficient and understandable - Developed billing form templates with cell formatting - Utilized Excel to record therapist's actual service times and therapy service units for Medicare before invoices are made ### Consultant @ Lisdin Jan 2021 – Present - Work closely with the CEO to identify the next steps for Lisdin’s overall development - Develop a new business plan to emphasize mission & problem statement, value proposition, ideal customers, products & services, competitors, and marketing - Oversee Lisdin’s product roadmap by coordinating with the team weekly to check on progress - Interview participants to research new solutions in Lisdin's features - Translate customer needs by illustrating sketches to conceptualize Lisdin’s appearance, function, and user journey - Utilize Figma to experiment with different designs and prototype the user experience - Recruit new workers for different positions in front-end programming and back-end programming - Communicate with third party services to understand how they can benefit Lisdin - Research social trends to understand what platforms are relevant and active - Post social media blogs regarding topics in entrepreneurship, creativity, and technology on the official Lisdin website ### Assessment Associate @ Success Academy Charter Schools Jan 2023 – Jan 2023 - Executed logistics for seamless, accurate administration of assessments - Supported faculty and instructional staff members with the systems used to administer our online assessments - Prepared and distributed materials to faculty and instructional staff members prior to assessments - Maintained integrity in security protocols & administration guidelines during administration of assessments - Ensured assessment data is entered into the Student Information System (SIS) ### Assistant Product & Customer Service Manager @ Fantasma Toys Jan 2023 – Jan 2023 - Worked closely with supervisor to plan coordination of all projects - Designed web pages for the Fantasma Toys website, which were used to promote collaboration products - Collaborated with freelancers to finalize graphic designs used for products, product packaging, product manuals, and the Fantasma Toys website - Utilized Amazon and Shopify to fulfill and track orders daily - Analyzed data on Fantasma Toys website via Wix to identify metrics about the customer base - Edited and proofread manuals of Fantasma Magic Set products to ensure instructions were intuitive - Photographed and edited pictures of products to use as promotion material - Responded to calls/emails to assist customers in product orders or product use ### Quality Assurance Intern @ Oigetit - Fact-Checks the News Jan 2022 – Jan 2023 - Report bugs and recommend solutions to the software development team - Assess the software's design and user-friendliness to ensure good app functionality - Attend weekly meetings to discuss about previous reports with the quality assurance team lead ### Lead Product Design Researcher @ RadicalX Jan 2022 – Jan 2023 - Lead a team of four people to conduct research for RadicalX's new interviewing application - Conducted user and competitor research to learn more about interviewing applications to discover new solutions as well as current pain points - Utilized research data to determine final design choices for functionality and accessibility ### Leadership Development Intern @ RippleMatch Jan 2022 – Jan 2022 - Leveraged various growth strategies and tools to grow the user base and awareness on campus - Strategically assessed growth and performance metrics to improve, change, and help design new growth strategies ### Research Assistant @ Stevens Institute of Technology Jan 2021 – Jan 2021 - Researched about the topic of collectivism and retirement readiness among Asian Americans and Black Americans - Gathered past research documents to outline information relevant to collectivism and retirement readiness - Explored for new articles that support evidence for the project - Assisted in tabulating results from coded data ### Head of Décor @ Castle Point Anime Convention Jan 2019 – Jan 2021 | Secaucus, NJ - Initiated a new decoration plan to enhance the convention environment - Planned new activities that would align well with the convention's theme - Coordinated closely with the Treasurer and the Con Chair to discuss new design plans that would also meet budgeting plans and safety regulations - Conceptualized new designs for different sections of the convention by making 2D and 3D mockups to present a good visual of the convention - Researched for materials to use in building the decorations - Contacted services that can assist in providing or building decorations ### Key Staff @ Vector Marketing North Jersey Jan 2019 – Jan 2019 - Aided my manager in coaching new sales representatives - Guided new sales representatives to help them gain promotion skills by sharing examples of presentations I previously did - Invited to a special event from another Vector Marketing office where I not only represented my local office, but also learned new skills in presentation, management, and communication ### Sales Representative @ Vector Marketing North Jersey Jan 2019 – Jan 2019 - Communicated to consumers through physical and digital presentations to give them in-depth information about Cutco products - Demonstrated the functions of each product to ensure consumers find the best essential item to buy - Attended a summer business seminar, which has helped me improve my communication skills and time management - Achieved $3000 in sales within 3 months ## Education ### Master of Science - MS in Computer Science Stevens Institute of Technology ### Bachelor of Science in Business in Business & Technology Stevens Institute of Technology ## Contact & Social - LinkedIn: https://linkedin.com/in/lord-gerald-marapao-60abb917b --- Source: https://flows.cv/lord JSON Resume: https://flows.cv/lord/resume.json Last updated: 2026-03-29