# Luci L.

> Product Manager with a Soft Spot for B2B 🤓

Location: San Francisco, California, United States
Profile: https://flows.cv/luci

Product Manager with a soft spot for B2B 🤓

I get energized by complex problems — the kind where digital and physical worlds collide, or where users have wildly different goals that need to come together in one product.

I started my career in design, which means I bring a customer-first lens and a collaborative approach to building. Colleagues know me for keeping teams moving with optimism and a knack for untangling messy systems.

See my work at lucilaffitte.com

## Work Experience
### Staff Product Manager @ Ironclad
Jan 2025 – Present
Accelerating business with every contract

### Senior Product Manager @ Ironclad
Jan 2024 – Jan 2025 | San Francisco Bay Area

### Product Design @ Ironclad
Jan 2023 – Jan 2024

### Senior User Experience Design Director @ AKQA
Jan 2023 – Jan 2023

### Senior Manager, User Experience Design @ Autodesk
Jan 2021 – Jan 2022 | San Francisco, California, United States
Leading design for three teams. Shipped three high-quality products critical to business goals (the unification of PlanGrid and Autodesk tools), contributing to Autodesk's $2.2b revenue from AEC products in FY23.
• Defining group strategy and identifying new investment areas 
• Managing 3-5 designers
• Cultivating a supportive and productive culture
• Facilitating improved collaboration between two cross-cultural, cross-timezone teams

### Senior Principal Product Designer @ Autodesk
Jan 2020 – Jan 2021 | San Francisco, California, United States

### Principal Product Designer @ PlanGrid, an Autodesk company
Jan 2019 – Jan 2020 | San Francisco, California
• Lead design for the "RFI team" from discovery through to beta and launch. Streamlined the constructions process for resolving gaps in specifications. Generated new ARR through the launch of a premium feature.
• Lead design for the "Progress Tracking team" from discovery through proof of concept generation
• Established and scaled the design system governance process, ensuring consistent user experience across the product suite

### Product Designer @ PlanGrid, an Autodesk company
Jan 2018 – Jan 2019

### Senior User Experience Designer @ AKQA
Jan 2014 – Jan 2017 | Washington D.C. Metro Area
• Designed experiences for major clients including USPS, Verizon, Electrolux, and Barclaycard across mobile, web, and retail.
• Led discovery workshops and product visioning sessions with executive clients 
• Partnered with PMs and dev teams to define roadmaps and ship experiences used by millions.

### User Experience Designer @ AKQA
Jan 2013 – Jan 2014

### Associate User Experience Designer @ AKQA
Jan 2012 – Jan 2013

### User Experience Design Intern @ AKQA
Jan 2011 – Jan 2011 | New York, New York, United States
Worked on projects for Calvin Klein, Chase, and Wheat Thins. Conducted a research project exploring the multi-channel future of retail.

### Exhibit Design Intern @ Boston Museum of Science
Jan 2010 – Jan 2010
Designing physical activities and interactive screen content to teach young kids about natural language processing.


## Education
### BFA in Industrial Design
Carnegie Mellon University

### Study Abroad in Industrial Design
Victoria University of Wellington


## Contact & Social
- LinkedIn: https://linkedin.com/in/luci-laffitte
- Portfolio: http://lucilaffitte.com/

---
Source: https://flows.cv/luci
JSON Resume: https://flows.cv/luci/resume.json
Last updated: 2026-04-13