I am a product designer and illustrator focused on creating toys for licensed characters, bringing ideas to life from start to finish — from concept and design to production, and marketing.
Creative design specializing in licensed character toy design and product development. From renderings of proposed products, and prototype to final delivery, I work on concept creation, product design, sample review, and production coordination. I collaborate closely with marketing, operations, and overseas manufacturers to ensure each product meets mine and our brand's standards. Extra projects I take on include designing and setting up our booth at different trade shows, marketing, catalog design, book and graphic design.
I plan, design, and lead hands-on creative workshops for community and private events. Recent projects spanned across mediums such as resin art, painting, journaling, and baking. I manage all aspects of the workshop, including concept development, materials sourcing, setup, and workshop facilitation, and am always eager to cater the workshop to a specific audience - whether that is Chabbad ladies or tech company employees.
From birthday gifts to backyard murals, any idea or vision can be realized into an art piece across any media. I brainstorm and design illustrations and paintings based on the idea or intention of the client, and turn customers’ vague requests into a variety of drafts and proposals to provide them with many possible directions. Materials include oil, acrylic and watercolor paint, on canvas, wood and fabric of many different scales and styles as well as Adobe Photoshop and Procreate to create custom images, cards and gifs for clients.
Crafted the brand website with illustration, logos, color, and typography, as well as created a cohesive theme throughout the entire site suing a consistent style for both graphic design and illustration.