# Lydia Samuel

> UX Designer at IBM

Location: New York, New York, United States
Profile: https://flows.cv/lydiasamuel

## Work Experience
### UX Designer @ IBM
Jan 2020 – Present | San Francisco Bay Area

### Design & Communications Intern @ Stanford University School of Medicine
Jan 2019 – Jan 2020
• Designed flyers, pamphlets, and a 70 page informational toolkit using Adobe InDesign for use in over 130 California hospitals
• Installed brand identity guidelines to promote consistency throughout all web and print materials
• Created layouts on Mailchimp for daily emails sent to over 20,000 readers, including doctors, nurses, and other healthcare professionals
• Managed the websites by designing layout and maintaining theme consistency

### Public Relations Chair @ National Society of Black Engineers
Jan 2017 – Jan 2020
• Produced flyers, promotional materials, and chapter apparel/gear utilizing Adobe Photoshop and Illustrator to promote NSBE’s presence on campus
• Campaigned and manage the organization’s social media presence through avenues such as Instagram and Facebook to reach a larger audience and connect with them virtually
• Engaged and connect with local NSBE chapters through networking events that cultivate professional relationships

### Marketing Assistant - Office of Student Life @ Santa Clara University
Jan 2018 – Jan 2020
• Constructed promotional materials for the university using Adobe Creative Suite to illustrate the personal development and academic pursuits of Santa Clara students
• Designed flyers, logos, images, and infographics to help bridge communication between the office and student communities

### Page Designer @ The Santa Clara
Jan 2018 – Jan 2019
• Designed the layout of Santa Clara University’s weekly student newspaper with Adobe InDesign to reach weekly issues
• Illustrated graphics with Adobe Illustrator and Adobe Photoshop to bolster a higher rate of reader engagement

### Digital Marketing Intern @ Sienna Naturals
Jan 2018 – Jan 2019
• Compiled research on consumers and developed marketing strategies to target new customers
• Composed creative content for social media posts and grew Instagram following
• Worked with influencers to promote products on social media platforms
• Utilized Adobe Creative Suite to design marketing materials


## Education
### Bachelor of Science in Human Computer Interaction
Santa Clara University


## Contact & Social
- LinkedIn: https://linkedin.com/in/lydiamsamuel

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Source: https://flows.cv/lydiasamuel
JSON Resume: https://flows.cv/lydiasamuel/resume.json
Last updated: 2026-03-29