# Maddie O'Meara > Data-driven product designer | Ex-Virta Health, Salesforce, Included Health, Abbott | Former product marketing leader | Former D1 Athlete Location: Larkspur, California, United States Profile: https://flows.cv/maddieomeara Senior product designer with a track record of simplifying complexity in internal tools and clinical workflows. I bring a pragmatic, data-driven mindset rooted in 5+ years of UX design and 10 years in product marketing, primarily in health tech. ## Work Experience ### Podcast Producer @ Frank the Crane Truck Jan 2025 – Present | Larkspur, California, United States Short, fun, ad-free audio stories about Frank the Crane Truck and his pals on the construction yard. ### Product Strategy & Product Design Consultant @ MCO Design Consultancy Jan 2024 – Present | San Francisco Bay Area Areas of expertise: Regulated industries, enterprise apps, 0 to 1, design for AI, qualitative user research, data analysis, UX design, cross-functional collaboration, usability testing. ### Senior Product Designer @ Chariot Jan 2024 – Present Chariot's the #1-rated moving company CRM software - helping movers book more jobs, automate hours of manual work, and simplify move day. For the last year, I've served as their sole product designer, helping launch several 0 - 1 features across their enterprise web app for moving company operators and admins. ### Senior Product Designer @ Siro Jan 2025 – Jan 2025 Siro is AI-powered conversation intelligence for in-person sales. Its mobile app records, transcribes, and analyzes real-world conversations – turning them into actionable insights that help reps close more, managers coach better, and companies grow faster. ### Senior Product Designer @ Modern Treasury Jan 2024 – Jan 2025 | San Francisco, California, United States Modern Treasury is the leading payment operations platform built for the Instant Economy. It helps customers build their best business with faster payments, smarter workflows, and real-time visibility—all powered by AI. I worked across 2 product teams to design a product vision for the combined value of ledgers and reconciliation. Additionally, I did feature-level design work for two 0 - 1 features for reporting and accounting use cases. ### Senior Product Designer @ Twin Health Jan 2024 – Jan 2024 | San Francisco Bay Area Twin Health invented the Whole Body Digital Twin™ to empower people to reverse and prevent chronic metabolic diseases. At Twin, I was the product design lead for two pods -- Growth and Clinic Platform. ### Product Designer III @ Virta Health Jan 2022 – Jan 2023 Product design lead focused on our patients' experience and engagement with the Virta program. Highlighted experiences: • Led user research/discovery project that became the cornerstone for our squad's 1-2-4 roadmap • UX/UI for a connected glucose meter experience (#1 most used feature in our iOS and Android apps) • Product design lead for patient education and clinical milestones from day 1 through 2+ years on the Virta program ### Product Designer II @ Virta Health Jan 2020 – Jan 2022 | Seattle, Washington, United States Product design lead for Virta's Electronic Health Record system. Highlighted experiences: • Redesigned medication documentation workflow resulting in improved efficiency and safety in one of the most common workflows for Virta's clinicians • Improved the design of biomarker charts and graphs to enhance faster clinical understanding of our patients' health • Led the design of two new sections of our EHR for medication/food allergies and medical history ### Founder and UX Designer @ PacePlay Jan 2019 – Jan 2021 iOS app that helps runners, walkers, bikers build endurance faster with dynamic pace variations. Learn more at https://getpaceplay.com/. ### UX Designer @ Accolade, Inc. Jan 2020 – Jan 2020 Accolade provides care delivery, navigation and advocacy services to help every person live their healthiest life. ### Senior Product Marketing Manager, Quip @ Salesforce Jan 2018 – Jan 2019 Product marketing lead for first-of-it’s kind solution, Quip for Salesforce, bringing productivity into the context of CRM. Within 6 months of launch, Quip for Salesforce represented 50% of new bookings revenue in the mid-market segment. I also identified need to bolster our customer marketing and kickstarted a new program that led to a dozen new customer stories, and oversaw 10+ customer presentations at DreamForce. Responsible for Evaluating new industry opportunities for Quip in healthcare, financial services, and manufacturing. Presented findings and recommendations to company leadership and the Genera Manager of Healthcare for all of Salesforce. ### Director of Product Marketing @ Grand Rounds, Inc. Jan 2016 – Jan 2017 | San Francisco Bay Area Company: Grand Rounds is the fastest way for employers to trim their annual healthcare spend by matching their employees with higher quality physicians. We cover over 3 million Americans through 80+ employer customers. Grand Rounds has been recognized by GlassDoor as the #2 Best Place to Work (2016) and as Rock Health's Best Digital Health Company to Work For (2017). Led a team of 3 marketers, responsible for owning product positioning, messaging and competitive differentiation for all revenue-generating offerings. ### Sr. Product Marketing Manager @ Grand Rounds, Inc. Jan 2014 – Jan 2016 ### Product Marketing & Downstream Product Management @ Abbott Jan 2010 – Jan 2014 First 3 years at OptiMedica Corp, a laser cataract surgery company. OptiMedica was acquired by Abbott in 2013. ## Education ### M.S. in Management Science and Engineering Stanford University ### BA in Human Biology Stanford University ### Courses: Fundamentals of UX; Visual Design for UX School of Visual Concepts ### Bachelor of Arts in Human Biology Stanford University ### Master of Science in Management Science and Engineering Stanford University ## Contact & Social - LinkedIn: https://linkedin.com/in/madeleine-omeara --- Source: https://flows.cv/maddieomeara JSON Resume: https://flows.cv/maddieomeara/resume.json Last updated: 2026-04-13