# Madhuri Bhavana > Senior Product Designer @ Walmart | Experience Strategy Location: San Jose, California, United States Profile: https://flows.cv/madhuribhavana ## Work Experience ### Senior Product Designer @ Walmart Jan 2023 – Present | San Francisco Bay Area Designing member and associate experiences to drive value, convenience and member trust. ### Design Lead, Merchandising and Incentives @ Wish Jan 2021 – Jan 2023 | San Francisco Bay Area • Created the vision and design strategy for Merchandising on the Wish app. Designed and shipped modular feeds, campaign experiences, holiday experience frameworks that increased user engagement. • Led the design of business development tools that enabled the scaling of campaign experiences. • Led the design of shipping incentives and discount coupons that led to an increase in purchase rates and return buyers. ### Product Designer @ Wish Jan 2020 – Jan 2021 | San Francisco Bay Area Led the redesign of the Wish local pickup experiences, brands and merchant storefronts on Wish. ### UX Researcher @ Google Jan 2019 – Jan 2020 | Mountain View, CA • Conducted qualitative and quantitative research to understand Ad publisher's needs and behaviors. • Worked with xFn stakeholders on key initiatives to drive design strategy and publisher experience on AdMob, Adsense and Google Ad Manager. ### Graduate Teaching Assistant @ Georgia Institute of Technology Jan 2018 – Jan 2018 | Greater Atlanta Area TA for CS 4745/6745 - ICTs and Global Development at Georgia Tech supervised by Prof. Neha Kumar. ### UX Design Intern @ Nutanix Jan 2018 – Jan 2018 | San Francisco Bay Area • Re-designed the Virtual Machine creation flow to make it usable for all user types and to make it adaptable to both on-premises and cloud infrastructure. • Conceptualized a VM chatbot that can deploy Virtual Machines for end users. • Worked with PM and Tech and followed a user centric process to conduct competitive analysis, ethnographic research, synthesize user stories and create new task flows and prototypes. ### Product Designer @ CarDekho Jan 2016 – Jan 2017 | Gurgaon, India • Spearheaded design initiatives to personalize Cardekho's user journeys, enhance usability and increase retention along the car purchase funnel. • Led user and stakeholder research to discover core product personas and behavioral archetypes. • Built the visual design style guide, introduced UX workflows and feedback loops within the team. ### UX Design Intern @ Amazon Jan 2015 – Jan 2015 | Bengaluru Area, India • Worked with the New initiatives team to design an assisted shopping experience aimed to enable people in rural India (emerging markets) to shop online. • Conducted contextual interviews and evaluation of initial prototype with 25 potential users in tier-2/3 towns. The research was used to develop personas and experience maps. • Created new task flows for the application, designed and iterated wireframes and delivered mockups. ### Interaction Design Intern @ Industrial Design Centre, IIT Bombay Jan 2014 – Jan 2014 | Powai, Mumbai Gamified the 31-day evaluation protocol of ‘Swarachakra’, an Indian language Virtual keyboard developed by Prof. Aniruddha Joshi and team at IDC, IIT Bombay. ### Industrial Design Intern @ VISAKHAPATNAM STEEL PLANT Jan 2013 – Jan 2013 | Visakhapatnam Reverse engineered and re-engineered assemblies and components of machines used in the steel industry, generated replacement specification drawings and was responsible for the standardisation and digitisation (2D + 3D) of machine drawings. ## Education ### Master's degree in HCI Georgia Institute of Technology Jan 2017 – Jan 2019 ### Bachelor's Degree in Design Indian Institute of Technology, Guwahati Jan 2012 – Jan 2016 ### Senior Secondary School in Science Fiitjee Junior College , Vizag Jan 2010 – Jan 2012 ### High School Delhi Public School , Vizag ## Contact & Social - LinkedIn: https://www.linkedin.com/in/madhuribhavana - Website: madhuribhavana.com --- Source: https://flows.cv/madhuribhavana JSON Resume: https://flows.cv/madhuribhavana/resume.json Last updated: 2026-04-07